1 00:00:00,000 --> 00:00:29,980 Let's go ahead. I'll start recording. We do need to call to order and then very good Mr. Parliamentarian. Let's go ahead and call the meeting to order and let's do a roll call. I'm the chair for Bramble, Howard Stevenson here. David Erickson here Richard Moss here and Stephanie Hill. So I believe Stephanie will be joining us. 2 00:00:29,980 --> 00:00:41,820 We do have a quorum, so we will commence with the business, and I'll now place the motion from David Erickson to approve the minutes of February 25th, 2026. 3 00:00:43,020 --> 00:00:45,680 Do we have a second, Mr. Stevenson? 4 00:00:46,140 --> 00:00:46,940 My second. 5 00:00:47,780 --> 00:00:48,920 Discussion on the motion. 6 00:00:50,200 --> 00:00:54,020 Seeing no hands, I'll place it all in favor of approving the minutes. Say aye. 7 00:00:54,560 --> 00:00:54,860 Aye. 8 00:00:54,860 --> 00:00:55,220 All right. 9 00:00:55,640 --> 00:00:56,120 All right. 10 00:00:56,820 --> 00:00:58,240 Motion carries unanimously. 11 00:00:59,180 --> 00:01:04,440 Now, since we're being recorded, we have several items on the agenda. 12 00:01:06,000 --> 00:01:12,760 Item 6, A through F discussion and review of policies, retirement plan approval, review 13 00:01:12,760 --> 00:01:21,100 of marketing actions through March 1st, the board calendar for fiscal year 2027, and then 14 00:01:21,100 --> 00:01:26,720 discussion and action regarding RFP for EMO services and other items. 15 00:01:28,020 --> 00:01:34,860 Unfortunately, we will still have a quorum. I need to leave. I have a client, a tax client that came in unexpectedly 16 00:01:34,860 --> 00:01:38,160 that it's going to take me the next couple of hours to deal with. 17 00:01:38,540 --> 00:01:44,200 So, Howard, if I could turn the gallop to you as the vice chair, I'm going to sign off. 18 00:01:44,660 --> 00:01:46,020 All right. Thank you. 19 00:01:46,020 --> 00:01:47,560 Thank you, Mr. 20 00:01:53,230 --> 00:01:56,250 Vice Chairman, Howard, it is now your meeting. 21 00:01:56,930 --> 00:01:57,230 Okay. 22 00:01:57,570 --> 00:02:02,750 So let's go to the discussion and review of policies. 23 00:02:04,450 --> 00:02:07,670 Do you want to lead that for us? 24 00:02:08,650 --> 00:02:11,190 Just this will be on the agenda for the next several meetings. 25 00:02:11,370 --> 00:02:12,730 There's no rush to get this done. 26 00:02:12,830 --> 00:02:18,710 It will be part of our pre-opening task that will be due this spring before the opening in 27 00:02:18,710 --> 00:02:24,310 of 27, but it's just the policy manual for the board to continue to review, make the 28 00:02:24,310 --> 00:02:30,010 edits, send those to me, I'll make the adjustments, and then when we get to a final draft, I'll 29 00:02:30,010 --> 00:02:35,410 produce the final draft with all of your edits. So this will be an item just for discussion and review 30 00:02:36,490 --> 00:02:43,910 for several meetings, and that way that keeps that link fresh for you to make any edits or comments 31 00:02:43,910 --> 00:02:46,130 each meeting that I need to be aware of. 32 00:02:49,520 --> 00:02:49,900 Okay. 33 00:02:50,400 --> 00:02:52,880 There's no required action on this item, Mr Chairman. 34 00:02:53,540 --> 00:03:00,800 Okay, everybody can open the link from your own email of this. 35 00:03:01,100 --> 00:03:06,280 You can't click on the link on this screen because it's not, you know, it's just an image. 36 00:03:07,260 --> 00:03:13,120 So is there any discussion or questions about what's contained in that link? 37 00:03:13,120 --> 00:03:22,420 or anything that anyone wants to make sure we note in future meetings regarding that link on policies. 38 00:03:24,860 --> 00:03:28,080 Seeing none, thank you for that report. 39 00:03:29,300 --> 00:03:36,960 Let's go to item B, retirement plan approval. 40 00:03:37,920 --> 00:03:44,440 So I will take that one, there's two parts, and I believe Jordan might be prepared to speak on the second part. 41 00:03:44,800 --> 00:03:46,060 The first part is really simple. 42 00:03:46,180 --> 00:03:50,640 By state law, charter schools have one chance to jump into the state retirement plan. 43 00:03:50,720 --> 00:03:54,440 They have to do that before formal signing of agreement and such. 44 00:03:55,180 --> 00:03:57,760 And pretty much every charter school opts out of that. 45 00:03:57,760 --> 00:04:00,480 For the simple reason, the expense is exorbitant. 46 00:04:00,480 --> 00:04:06,880 Whatever the salary is, it's a formula that I believe is 27 or 28% above that. 47 00:04:07,040 --> 00:04:11,780 So if you just imagine our budget, take our personnel, increase it by roughly 30%. 48 00:04:11,780 --> 00:04:15,840 And that's what we would pay to get into the state retirement. 49 00:04:16,380 --> 00:04:21,780 Pretty much every charter school has a motion to not opt into the state retirement. 50 00:04:22,200 --> 00:04:26,720 And then after that, it puts us into the free market of retirement plans. 51 00:04:26,720 --> 00:04:36,800 And then with charter one, and this is what Jordan may be ready to speak to, although at some point we'll have a formal detailed presentation of what the retirement benefits are. 52 00:04:37,240 --> 00:04:42,080 There's options that the board would approve and such, but Jordan, do you have anything you'd like to add to that? 53 00:04:42,860 --> 00:04:54,520 I actually don't, Matt. The only thing that I have to add is I will be able to get the benefits team to come and give a formal presentation to the board on what our plan and CISO consists of. 54 00:04:54,520 --> 00:04:56,420 than everything that is entailed there. 55 00:04:58,300 --> 00:05:00,100 Can you just tell us briefly, though, 56 00:05:00,420 --> 00:05:05,360 before we wait for that more full discussion, 57 00:05:07,720 --> 00:05:11,040 what Charter One does with the 401Ks 58 00:05:11,040 --> 00:05:14,800 is it simply matching what the teachers contribute 59 00:05:14,800 --> 00:05:18,280 or is there something else going on there? 60 00:05:18,840 --> 00:05:20,020 Yeah, there is an employer match. 61 00:05:22,980 --> 00:05:29,200 I don't quote me on this because I don't have in front of me, but there is an employer match. I think the employees can contribute. 62 00:05:31,280 --> 00:05:38,020 I think we'll match up to 3% or 3.5% to get to a total of 7%. But I don't know the exact numbers. 63 00:05:39,560 --> 00:05:44,120 And I apologize I wasn't prepared to give those details here. 64 00:05:44,120 --> 00:05:50,860 But it is a robust plan just given the economies of scale that Charter 1 has across multiple 65 00:05:50,860 --> 00:05:52,340 states, multiple schools. 66 00:05:53,280 --> 00:05:59,180 We oversee the employment of thousands of employees and so just given the magnitude 67 00:05:59,180 --> 00:06:04,640 and our footprint that we're able to get really good rates and be competitive in the employment 68 00:06:04,640 --> 00:06:05,000 market. 69 00:06:05,000 --> 00:06:17,260 So is it no no employer contribution until and unless an employee makes the contribution and then we match it up to three and a half percent. 70 00:06:18,420 --> 00:06:22,320 I can't speak confidently enough to answer that, Howard. So I'll get back to you on that. 71 00:06:22,840 --> 00:06:32,320 Okay. Well, while we have a member of the public with us, I we failed to acknowledge at the beginning in the meeting if there was any public comment, 72 00:06:32,320 --> 00:06:39,320 but I would like to invite David Sharat to tell us what APA does as far as retirement, 73 00:06:39,520 --> 00:06:46,340 just so we have some comparison with other charter schools and their teachers. Would you be 74 00:06:46,340 --> 00:06:53,060 willing to do that, David? Yeah. Let me grab our HR first and then also come back to it in five minutes. 75 00:06:53,920 --> 00:06:58,780 Say that again. I'll go grab our HR first and then also come back to it in five minutes if you can. 76 00:06:58,780 --> 00:07:01,260 Oh, okay. Great. Thank you. 77 00:07:03,540 --> 00:07:15,340 I just think it would be while we're talking about this, but the main question that we need to decide in this meeting is whether we want to opt in to the state retirement system. 78 00:07:16,620 --> 00:07:22,400 That would be far more expensive than a three and a half percent match. 79 00:07:25,490 --> 00:07:31,030 So emotion would be appropriate to decline to opt into the state retirement plan. 80 00:07:31,770 --> 00:07:40,450 Right. That's what I'm getting at, but I just wonder how 81 00:07:43,580 --> 00:07:48,140 much the cost is, for example, 82 00:07:48,140 --> 00:07:59,000 for charter schools that are just doing the 401k, what percent of teachers actually contribute, 83 00:08:00,200 --> 00:08:07,480 and how many of them are so strapped with living paycheck to paycheck or credit card 84 00:08:07,480 --> 00:08:15,520 dad or other kinds of things that they don't see a way to match. I just wondered what percentage 85 00:08:15,520 --> 00:08:21,640 there is a participation because with the state retirement system, 86 00:08:25,320 --> 00:08:27,020 everybody participates, basically. 87 00:08:28,580 --> 00:08:33,640 Do you know, I know my experience is that probably half of the teachers opt in. 88 00:08:34,060 --> 00:08:38,920 And a lot of charter schools, they tend to do like a three or four percent. 89 00:08:39,180 --> 00:08:41,480 And it's either dollar for dollar or it's two to one. 90 00:08:41,540 --> 00:08:43,500 So like if a teacher puts in six percent, 91 00:08:43,500 --> 00:08:49,200 the charter school put in 3%, so they max out at 9. I know some do that, but the incentive 92 00:08:49,200 --> 00:08:52,280 is definitely the teachers have to participate. 93 00:08:56,340 --> 00:08:58,520 David, do you have any comments on this because 94 00:08:58,520 --> 00:09:04,300 you have dealt with this in other charters doing their finances? Yes, 95 00:09:07,930 --> 00:09:10,790 I think it's pretty much 96 00:09:11,260 --> 00:09:15,030 a given as to which where we're going to go, but it's worth talking about. 97 00:09:15,950 --> 00:09:23,210 And the question I would raise is how much of a competitive advantage of the give in 98 00:09:23,210 --> 00:09:29,850 the marketplace of finding teachers if we are on the on the state plan. 99 00:09:32,080 --> 00:09:35,340 I don't know if Matt can answer that or not. 100 00:09:35,940 --> 00:09:42,460 Yeah, so a charter school that I work with is the one in Spanish for it and they opted into it. 101 00:09:43,500 --> 00:09:51,400 And they don't have, you know, the theory that they're going to have the core of the very best teachers because they have the state plan is just not accurate. 102 00:09:52,220 --> 00:09:56,500 You know, it's other determining factors as to the staff that they assemble. So. 103 00:09:56,900 --> 00:09:59,340 Is that the ALA at the end Spanish work? 104 00:10:00,040 --> 00:10:00,180 Correct. 105 00:10:02,100 --> 00:10:04,000 And they opted in. 106 00:10:04,960 --> 00:10:06,380 That was the very beginning. 107 00:10:07,040 --> 00:10:09,020 20 years ago, I drafted their charter. 108 00:10:09,020 --> 00:10:15,880 Yeah, so what is the contribution rate for the charter school with those employees? 109 00:10:16,500 --> 00:10:26,140 It's like 27 28% of their salary. So 50,000, we put in another, you know, it's going to be 110 00:10:26,140 --> 00:10:33,760 15, 14,000 dollars on top of their salary. Well, how are they going to get before you when you're ready? 111 00:10:33,760 --> 00:10:38,220 Okay. David Erickson, do you have anything more? 112 00:10:38,880 --> 00:10:45,940 Well, no, that was just a question and a math answer that pretty much. 113 00:10:47,360 --> 00:10:48,780 It's an interesting point. 114 00:10:49,160 --> 00:10:54,820 I'm surprised that that's the answer, actually, but that's what it is in the fine. 115 00:10:55,560 --> 00:11:00,140 You know, the basics, if that's a deciding factor they want to buy into the state system, 116 00:11:00,140 --> 00:11:04,200 Pretty much all of those folks are going to end up with the districts, because they're 117 00:11:04,200 --> 00:11:08,080 going to have that as well as they're going to have other economies of skills. 118 00:11:08,560 --> 00:11:13,040 We lost a teacher once, who is maybe the best math teacher I've been around, one of the 119 00:11:13,040 --> 00:11:21,420 very best, and she taught our calculus, pre-calculus as well as calculus AB and calculus BC for AP classes. 120 00:11:22,080 --> 00:11:27,520 We lost her to the district for other reasons, plus the retirement, and I should say other 121 00:11:27,520 --> 00:11:33,420 reasons not the retirement. They could offer a full calculus department where she was a standalone 122 00:11:33,420 --> 00:11:38,320 calculus teacher. So those would be some of the conversations we'll have. I've just never heard of 123 00:11:38,320 --> 00:11:43,040 we don't lose them because of state retirement. All right, that's fine. Good to know. 124 00:11:44,060 --> 00:11:52,080 With bridge elementary that I was on the board for or helped to organize from its application 125 00:11:52,080 --> 00:12:05,200 state, we did not participate and we did not lose teachers at all unless their 126 00:12:05,200 --> 00:12:10,560 spouse was moving to a different part of the country and they were of course 127 00:12:10,560 --> 00:12:15,740 moving with their spouse. Part of the reason too is that they had 15 hours of 128 00:12:15,740 --> 00:12:21,920 prep time every week that they really appreciated being able to look at 129 00:12:21,920 --> 00:12:26,220 data and hone their preparation time. 130 00:12:26,940 --> 00:12:29,060 But let's go to David Sharat. 131 00:12:29,400 --> 00:12:35,920 If you don't mind, if you have that person to participate in. 132 00:12:36,420 --> 00:12:37,440 I just called them. 133 00:12:37,620 --> 00:12:40,080 So we do a 4% match at APA. 134 00:12:40,780 --> 00:12:43,940 And I will say, with my experience with the RIS, 135 00:12:45,260 --> 00:12:47,260 I think it's a competitive advantage 136 00:12:47,260 --> 00:12:53,500 to offer a free market for a 1K. A lot of our teachers, they don't plan to 137 00:12:53,500 --> 00:13:00,260 teach forever. They plan to have babies have families and having a 4K with 138 00:13:00,260 --> 00:13:04,980 fidelity they can take wherever they want or you know not you know just have it in 139 00:13:04,980 --> 00:13:08,840 the free market. That seems to be a competitive advantage to a lot of our 140 00:13:08,840 --> 00:13:13,300 people. First you had a ramp up period for besting? 141 00:13:15,480 --> 00:13:17,040 Yeah it's a question I didn't 142 00:13:17,040 --> 00:13:23,660 ask so sorry I don't have the answer to that well I don't think so because if 401k is owned by 143 00:13:24,480 --> 00:13:30,820 the person who creates it yeah and they would they would be fully invested in their own 144 00:13:30,820 --> 00:13:41,260 contributions of the course but but I think we used to ask and charter one seems like I remember they 145 00:13:41,260 --> 00:13:50,400 They had an investing period of five-year investing period for the matching portion. 146 00:13:51,260 --> 00:13:55,800 I'm not sure how you, I wish Kerr-Brambo were still on with us. 147 00:13:55,860 --> 00:14:03,360 I don't know how you do that from one tax year to another tax year, how the employer holds 148 00:14:03,360 --> 00:14:05,100 on to their match. 149 00:14:05,580 --> 00:14:08,800 And maybe there's a way to do that, but I wasn't aware of that. 150 00:14:08,800 --> 00:14:16,260 But David, Eric, Senator, are you, have you seen that where the employer actually? 151 00:14:18,840 --> 00:14:22,180 Well, I thought the charter one did that. 152 00:14:22,900 --> 00:14:29,620 So what technically happens is, you know, charter one, the military academy, APA, technically 153 00:14:29,620 --> 00:14:33,460 what you end up doing is signing because this is Wall Street stuff, right? 154 00:14:33,520 --> 00:14:37,700 You have to have a Series 7 license to invest in Wall Street and manage investments and all 155 00:14:37,700 --> 00:14:37,860 that. 156 00:14:37,860 --> 00:14:44,740 So the charter school will go ahead and do a contract with an independent firm and that firm is the one that will actually 157 00:14:44,740 --> 00:14:52,840 Take the funds set up all the accounts and then you know take the matches and do the investment and so it's that private entity that becomes 158 00:14:52,840 --> 00:14:59,940 You know fluid between different entities and you know with with with charter one they might be large enough. 159 00:15:00,000 --> 00:15:17,060 If I don't know this, Jordan might know this, that they may have their very own investment office with individuals that have series sevens. But it's that, you know, it's the fact that you are going to different entities that allows you to, you know, very easily go from one place to another with your 401K. 160 00:15:19,560 --> 00:15:30,560 And then how I was able to phone a friend in our HR department. So I have some very high level numbers. I won't be able to answer the investment question of David's bottom. 161 00:15:30,560 --> 00:15:35,920 Essentially, our most typical plan, and I say typical because it is up to the board's 162 00:15:35,920 --> 00:15:36,620 discretion. 163 00:15:37,400 --> 00:15:44,740 So when we go in to determine the 401K plan, there is some flexibility where we can kind 164 00:15:44,740 --> 00:15:50,780 of adjust the needs of Cambridge, not Cambridge, enzyme to the needs of the campus. 165 00:15:51,000 --> 00:15:57,480 And so ultimately, our most common approach to the employer matches $0.50 per dollar up 166 00:15:57,480 --> 00:16:08,320 to 6%. Employees can contribute as much as they want, but after they go above 6%, we would 167 00:16:08,320 --> 00:16:22,340 cap our match to be at 3%. We heard earlier 3.5 to get to 7. Who was that that said that? 168 00:16:23,140 --> 00:16:30,500 So it varies and that was, I said, don't quote me on that, sorry, I was trying to remember 169 00:16:30,500 --> 00:16:39,200 some numbers there. But we do have some varying campuses where there's a campus in North 170 00:16:39,200 --> 00:16:47,660 Carolina that matches a higher percentage or they match closer to the percentage that 171 00:16:47,660 --> 00:16:50,540 the employee matches rather than a decent on the dollar, it could be higher than that. 172 00:16:50,540 --> 00:16:57,880 I don't know those details, however, there is a level of discretion that the board gets 173 00:16:57,880 --> 00:17:00,340 to have when a proven 401k plan. 174 00:17:00,600 --> 00:17:06,800 So our HR department benefits team when they're putting this together, they'll give a very 175 00:17:06,800 --> 00:17:10,360 thorough presentation to the board, let you guys know your options. 176 00:17:11,380 --> 00:17:14,220 We do market analysis, so we'll understand what. 177 00:17:14,940 --> 00:17:20,520 More details will be shared with what the state pension plan looks like, as well as 178 00:17:20,520 --> 00:17:24,420 what our competitors are doing, and so if APA is doing 4%, and that's the competitive 179 00:17:24,420 --> 00:17:30,400 market, then they might come in with a recommendation to be competitive in the Utah market. 180 00:17:34,200 --> 00:17:35,360 Thank you for that. 181 00:17:37,160 --> 00:17:47,440 So Matt, I think it was you who said that the state retirement system is 24% or is that what 182 00:17:47,440 --> 00:17:47,780 you said? 183 00:17:48,700 --> 00:17:51,660 I've heard 27, 28 since I've never actually done it. 184 00:17:51,660 --> 00:17:54,640 I don't know, but it's generally everybody quotes that range. 185 00:17:54,840 --> 00:18:03,030 It's extremely high with the defined contribution plan. 186 00:18:03,030 --> 00:18:09,510 And what share of that is the employer is the employee that I don't know. 187 00:18:09,750 --> 00:18:14,970 I've always I think it's a rule that I do have a screen shot. 188 00:18:15,630 --> 00:18:20,710 Um, so based on my understanding and again, I have not done this research 189 00:18:20,710 --> 00:18:25,750 And I would kind of rely on our benefits team to give you more solid numbers here, but 190 00:18:25,750 --> 00:18:31,790 based on my very, very short understanding employee contribution rate is less than 1%. 191 00:18:31,790 --> 00:18:35,490 And the employer contribution rate is 10%. 192 00:18:35,490 --> 00:18:42,940 And so it leans very heavily on the employer and the employee doesn't have to contribute 193 00:18:42,940 --> 00:18:43,500 very much. 194 00:18:44,160 --> 00:18:46,340 That's what you taught. 195 00:18:48,480 --> 00:18:51,540 That's what I thought it was more in the neighborhood of 10%. 196 00:18:52,400 --> 00:19:02,040 Well, and that may have changed when you folks started going from gas P to gas B and defined contribution not defined benefit. 197 00:19:05,950 --> 00:19:18,210 So if it's only 10%, I'm not comfortable making a decision at this point to not opt in to the state retirement plan. 198 00:19:18,210 --> 00:19:24,010 And we have time to study it more fully so that we make a fully informed decision. 199 00:19:24,490 --> 00:19:31,370 That would be my preference that we move this to another agenda so that we can have 200 00:19:31,370 --> 00:19:33,430 all the facts in front of us. 201 00:19:33,990 --> 00:19:44,710 And I agree with that and we should get Jordan's presentation from his retirement group 202 00:19:44,710 --> 00:19:47,950 So just as a lead up to that decision. 203 00:19:48,450 --> 00:19:53,010 Yeah, they'll be able to share what exactly the numbers are for the state pension plan, 204 00:19:53,250 --> 00:19:56,790 as well as what we can come in and what our competitive advantage will be. 205 00:19:57,290 --> 00:20:02,530 They'll be able to highlight some existing campuses and how we've been able to still be aggressive 206 00:20:02,530 --> 00:20:08,410 and recruiting top talent and kind of filling our bench with employees. 207 00:20:08,910 --> 00:20:14,030 So I'll just reach out to them and when we get a new board meeting on this schedule, I'll 208 00:20:14,030 --> 00:20:16,010 make sure that they're prepared to present that to the board. 209 00:20:16,770 --> 00:20:22,330 Now, the next question is, and I think I probably know the answer, but it needs to be asked. 210 00:20:22,670 --> 00:20:29,390 And that is, if we opt in to the state system, does that mean that everyone is required to be in it? 211 00:20:29,490 --> 00:20:31,890 We cannot have a mix of state and private. 212 00:20:32,610 --> 00:20:32,990 Correct. 213 00:20:34,090 --> 00:20:36,250 Once you opt in, you cannot opt out. 214 00:20:36,970 --> 00:20:38,490 Well, that's not the question. 215 00:20:38,870 --> 00:20:42,170 Question can you have a mix, a mix of state and private? 216 00:20:42,170 --> 00:20:44,130 Yeah, we'll get that answer for you. 217 00:20:46,780 --> 00:20:53,960 I'd like to also know if you can find out Jordan, why it is that once you opt to not 218 00:20:53,960 --> 00:21:01,080 participate, that you cannot opt to participate in the future, I don't get that kind of standard 219 00:21:01,460 --> 00:21:02,320 or vice versa. 220 00:21:03,020 --> 00:21:10,460 I think it's pretty kind of a little ridiculous, just either way, if you're already opted in 221 00:21:10,460 --> 00:21:16,640 And then you can't opt out and vice versa, I feel like flexibility would be more beneficial 222 00:21:16,640 --> 00:21:22,300 to campuses to kind of keep track of their finances if they need to make an adjustment 223 00:21:22,300 --> 00:21:23,740 because it's costing them too much. 224 00:21:24,260 --> 00:21:25,460 They should be able to do that. 225 00:21:25,840 --> 00:21:33,360 But can you get the Utah code references, get your benefits team to give us the code references 226 00:21:33,360 --> 00:21:36,940 so that we can look at those before their presentation? 227 00:21:37,840 --> 00:21:38,440 Absolutely. 228 00:21:38,440 --> 00:21:44,320 The code references that prohibit opting in later or opting out once you opt in. 229 00:21:45,800 --> 00:21:46,040 Absolutely. 230 00:21:46,740 --> 00:21:47,760 Okay, great. 231 00:21:48,300 --> 00:21:49,020 Thank you. 232 00:21:49,620 --> 00:21:51,900 Are we ready to move to item C? 233 00:21:54,310 --> 00:22:02,190 If there's no objection, we'll move to item C, review of marketing actions through March 1st, 2026. 234 00:22:02,190 --> 00:22:19,090 And next, next meeting, we hope to have a more full description of what marketing plans are going forward so that we have full enrollment by fall of 2027. 235 00:22:21,410 --> 00:22:22,290 Go ahead, Matt. 236 00:22:22,290 --> 00:22:31,410 Okay, and now I'm just waiting one moment. Well, so what idea does it reach out to Melody Hudson who is our marketing heads the whole marketing team. 237 00:22:31,930 --> 00:22:42,930 And once you put together is all of the marketing activities that have taken place since we begin this, the very end of July 1st week of August until roughly March 1st. 238 00:22:42,930 --> 00:22:45,770 And so you can see some of the basic numbers. 239 00:22:46,050 --> 00:22:47,770 So we've had 882 leads. 240 00:22:48,010 --> 00:22:50,330 We've spent about 18, almost 19,000. 241 00:22:50,730 --> 00:22:54,650 We've had over 18,000 clicks, 1.3 million impressions 242 00:22:54,650 --> 00:22:57,070 and a reach of 122,000. 243 00:22:57,750 --> 00:22:58,650 What are impressions? 244 00:22:59,670 --> 00:23:02,710 So impressions means that it showed up on various, 245 00:23:03,150 --> 00:23:06,430 so 1.3 million different times these ads were seen. 246 00:23:08,740 --> 00:23:10,330 And I'm not quite on. 247 00:23:11,630 --> 00:23:22,990 Correct, correct. And then the ad clicks, so they clicked on it, went to our site, and then our leads of, you know, the next step after that is the leads of 882. 248 00:23:23,750 --> 00:23:25,410 So what does reach mean? 249 00:23:26,250 --> 00:23:27,970 That number I'm not positive of. 250 00:23:29,430 --> 00:23:33,750 So we basically paid a dollar per ad click. 251 00:23:33,750 --> 00:23:35,530 Pretty close. 252 00:23:35,570 --> 00:23:43,710 No, we had 1.3 million impressions that showed up, that popped up, on social media, for 253 00:23:44,490 --> 00:23:52,490 different people, for whom, who fit the criteria, basically a geographic criteria. 254 00:23:52,490 --> 00:24:07,890 We paid $1 per ad click, which produced 882 people actually expressing an interest. 255 00:24:08,830 --> 00:24:17,150 Those would typically have an average of two children, so if all of them followed through, 256 00:24:17,150 --> 00:24:26,870 we would have more than our capacity for the first year already, but not all of them do follow through. 257 00:24:27,050 --> 00:24:36,950 Lots of things happen between fall of 2005 and fall of 2007 or 25 and 27. 258 00:24:38,790 --> 00:24:43,430 And keeping in mind we're a full year ahead and getting, so two things, getting parents 259 00:24:43,430 --> 00:24:47,770 to like it, super excited, you know, a full year in advance is a challenge. 260 00:24:48,230 --> 00:24:52,790 And to have this much response, a full year plus in advance is like pretty significant. 261 00:24:53,410 --> 00:24:58,170 The other one, I'm not a marketing expert, I've done this for, you know, going on 20 years. 262 00:24:58,650 --> 00:25:03,630 The one thing that I've heard from marketing experts is that people need to see an ad 263 00:25:03,630 --> 00:25:07,970 an average of seven times before they even stop to think about what they're looking at, right? 264 00:25:08,110 --> 00:25:12,810 So they'll see the hamburger add somewhere in number 678. They'll stop and think that's actually 265 00:25:12,810 --> 00:25:17,250 a hamburger. And then they start thinking, is it juicy? Do they like bacon? All that kind of stuff. 266 00:25:17,630 --> 00:25:24,910 So the very repetitive nature is important. And so what's going to happen is we continue to run ads. 267 00:25:25,270 --> 00:25:31,770 We're going to see the rate of click-throughs, you know, generating leads will just increase over time. 268 00:25:32,610 --> 00:25:41,610 So and and melody when she does that full presentation next next month she can go into a lot more detail but you can see like the pattern down here. 269 00:25:42,510 --> 00:25:47,770 Of just daily and like like why we have a spike right here I have no idea. 270 00:25:48,210 --> 00:25:50,990 And of course it started off pretty hot and heavy but. 271 00:25:51,750 --> 00:25:57,390 And then if you can still see my screen hold on just a second I just wanted to comment that that. 272 00:25:57,390 --> 00:26:05,730 before the internet direct mail was how people got their messages out and the 273 00:26:05,730 --> 00:26:12,550 research showed that you needed at least six direct mail pieces from an 274 00:26:12,550 --> 00:26:18,130 advertiser to get people to for 275 00:26:23,090 --> 00:26:24,690 any direct it 276 00:26:29,270 --> 00:26:31,510 was but it was much much less than 277 00:26:31,510 --> 00:26:42,310 percent. Yeah. Okay, so let's go to what the ads were. Yeah, and so you see the style that they've 278 00:26:42,310 --> 00:26:47,370 found great success with you if you now start paying attention on social media to schools that 279 00:26:47,370 --> 00:26:51,810 do advertising like I had a style that I did with the military academy that was super effective 280 00:26:52,410 --> 00:26:58,630 and but it had a different audience and so what they've gone with is this approach and they fill 281 00:26:58,630 --> 00:27:04,810 their schools everywhere they go with. And so it's a very simple clean message, simple fonts, 282 00:27:05,350 --> 00:27:13,370 simple colors. And, you know, so those are the basics. And you even see, I hope you can see, 283 00:27:13,450 --> 00:27:17,030 we've got two of them running now. Join our interest list, two different versions of it. 284 00:27:18,350 --> 00:27:27,370 Now, as I look at that, we're committing to an opening on a date. And the first question that I 285 00:27:27,370 --> 00:27:34,450 would ask regarding that is what's our progress on that piece of land so that 286 00:27:34,450 --> 00:27:39,630 would be a closed session conversation and there's you know there is some 287 00:27:39,630 --> 00:27:45,730 updates on all of that but and we do that then before we've done here today yeah 288 00:27:45,730 --> 00:27:53,670 that's what it is to go into a closed 50's okay thank you so can you go down 289 00:27:53,670 --> 00:28:01,170 and that's the end of it. That's just those, those four things popped up. No, there's a lot more 290 00:28:01,170 --> 00:28:09,050 to show you. Melody's pretty awesome. So here's the next one. And this is a presentation. This, 291 00:28:09,150 --> 00:28:14,490 when we were doing the information sessions, this is what was created. So it's just some background. 292 00:28:15,130 --> 00:28:22,130 It was updated as we worked with the state and updated, you know, to the 1535. And you'll notice 293 00:28:22,130 --> 00:28:25,150 right here. Locations, Saratoga Springs, West Lake, Eagle Mountain, 294 00:28:25,290 --> 00:28:29,710 Cedar Valley. Once we have a campus, then all of our advertising is going to 295 00:28:29,710 --> 00:28:34,190 change to more exact. And as we get more exact information, the responses will go 296 00:28:34,190 --> 00:28:36,570 up. There's everybody's beautiful picture. 297 00:28:38,370 --> 00:28:40,990 Yeah, we lost you there. We lost you there, Matt, for 298 00:28:40,990 --> 00:28:45,090 probably a second or so. David, let's go through the chair. 299 00:28:48,630 --> 00:28:50,430 Matt, did you know that we couldn't hear you? 300 00:28:51,030 --> 00:28:53,570 No, I apologize. I was not aware. 301 00:28:56,250 --> 00:28:59,690 Can you hear me now? Yeah, we can hear you now. So start over. 302 00:29:00,550 --> 00:29:06,010 Okay. This is a slide deck that we put together and we were using a version of this for all the 303 00:29:06,010 --> 00:29:15,310 open houses we did. It's been updated to the numbers approved by the state. I believe, but anyway, 304 00:29:15,450 --> 00:29:21,010 so you can see, you know, the, I'll just skim through this really quick. But you can see the focus, 305 00:29:21,010 --> 00:29:27,450 right? Patriotically years, rigorous academics, college readiness, extracurricular and service projects. 306 00:29:28,190 --> 00:29:35,790 We go over the curriculum. And it's a question for Melody as we have a location we get into 307 00:29:35,790 --> 00:29:42,390 that year. Melody will point out that the standard, the successes that they really begin the 308 00:29:42,390 --> 00:29:47,810 aggressive marketing a year before opening. So this coming August, September, somewhere in there, 309 00:29:47,810 --> 00:29:51,930 Melody is going to start doing that. I'm not positive and that's what she'll 310 00:29:51,930 --> 00:29:56,840 present next month like if they change their ads up to where they're 311 00:29:56,840 --> 00:29:59,860 addressing like curriculum and add specifically on curriculum. 312 00:30:00,000 --> 00:30:16,160 One specifically on extracurricular. Um, but those would be great questions for melody. And so the raise values, of course, we always put those everywhere. And then we have a little embedded video, but I'm not going to play that. Um, and then a some sheet. 313 00:30:18,220 --> 00:30:31,260 So, and then this young man right here, LaLonnie, Hunsaker's joined us. And so I'm just going to brag up LaLonnie and her boy. Her boy got picked. He was recruited by BYU, but he got picked up on a full ride in NIL and all that by the University of Pittsburgh. 314 00:30:31,260 --> 00:30:35,100 but he is a graduate of ALA and their athletic program. 315 00:30:35,820 --> 00:30:37,540 And so he has a little video that he does 316 00:30:37,540 --> 00:30:39,620 and he talks about his experience at ALA 317 00:30:39,620 --> 00:30:41,900 and how it really contributed to where he's at now. 318 00:30:43,680 --> 00:30:44,840 And so, and then we have, 319 00:30:45,660 --> 00:30:47,900 this is my son-in-law's Facebook page. 320 00:30:48,120 --> 00:30:50,580 So, if you see up here on the go auto, 321 00:30:50,840 --> 00:30:51,600 that's my son-in-law. 322 00:30:52,140 --> 00:30:53,980 Anyway, but this is just an example. 323 00:30:54,400 --> 00:30:55,240 They're not an example. 324 00:30:55,400 --> 00:30:57,560 If you go to enzyme leadership academy, 325 00:30:58,260 --> 00:31:00,620 you'll see that, you know, this is what you'll see. 326 00:31:00,620 --> 00:31:05,600 we have all these pictures here and each one of these pictures, it's a photo collection inside 327 00:31:05,600 --> 00:31:10,080 Facebook, but you'll know that all of these correspond with all of these postings. 328 00:31:11,400 --> 00:31:15,680 And so the what charter one does in their marketing is, as you can see, Martin Luther King, 329 00:31:15,920 --> 00:31:21,980 the year of Christmas, they always keep a steady stream of activities posted on social media. 330 00:31:22,420 --> 00:31:27,780 And then when the school is open and we have, you know, students get scholarships or athletics or 331 00:31:27,780 --> 00:31:32,420 back to school nights. They'll have different ads for that. So they keep extremely busy, 332 00:31:32,840 --> 00:31:38,160 but they do really sharp ads. So they're constantly delivering an enzyme message into the community. 333 00:31:38,760 --> 00:31:40,640 And then they have a corresponding 334 00:31:42,700 --> 00:31:48,200 Instagram page. And so when they publish, I'm not positive on this, but when they publish on one, 335 00:31:48,380 --> 00:31:52,820 it'll show up on the other. And I think if they publish on Facebook, it automatically shows up on 336 00:31:52,820 --> 00:31:55,320 Instagram. I'm not sure if it's the reverse. 337 00:31:57,400 --> 00:32:00,140 Don't scroll down. Can you click on that more? 338 00:32:01,820 --> 00:32:06,720 Over. Toys should free more. What do we see when we click on more? 339 00:32:08,240 --> 00:32:15,880 Oh, forgive me. Oh, right here. Yes. The more. See Voters, videos, and such, continue with 340 00:32:15,880 --> 00:32:22,180 faces. So it takes us back to Facebook. Well, so it would just be the same phone. It's not anything 341 00:32:22,180 --> 00:32:29,280 more than just that? Correct. So Facebook owns Instagram, and so there's this seamless connection 342 00:32:29,280 --> 00:32:38,560 between the two. I know that, but well, the more now shows, join our interest list, which did not 343 00:32:38,560 --> 00:32:45,580 show before. Okay. Is there a reason that we don't invite them to join our interest list 344 00:32:46,100 --> 00:32:51,620 before they have to click on more? Well, and there may be, but as you can see, if you can see the 345 00:32:51,620 --> 00:32:57,360 log in and sign up. This is like kind of a generic public account. My guess is that once 346 00:32:57,360 --> 00:33:02,360 you've logged in and it's like your Instagram Howard, some of these links will probably 347 00:33:02,360 --> 00:33:08,660 be active as my guest. Because clearly like, well, not clearly, but I, I mean, like an 348 00:33:08,660 --> 00:33:14,540 interject. Yeah. Yeah. This is a computer view. Instagram is meant to be a mobile device. 349 00:33:15,440 --> 00:33:21,480 And so just the way it's set up on a computer is not very reflective of how it's going to 350 00:33:21,480 --> 00:33:24,420 show up on your phone. So I just pulled it up on my phone. You don't have to click 351 00:33:24,420 --> 00:33:26,020 more, and there's a link that we click. 352 00:33:27,860 --> 00:33:29,640 To sign up to the interest list. 353 00:33:30,800 --> 00:33:33,300 Yep. Great. Terrific. Thank you. 354 00:33:34,860 --> 00:33:36,220 Good deal. Thanks, Jordan. 355 00:33:37,240 --> 00:33:41,340 Okay. So you can see all those. And then these right here, if you can see these. 356 00:33:41,620 --> 00:33:45,500 So this is where we started the information center. So we had them at the barn, the broadband 357 00:33:46,080 --> 00:33:48,280 community center, and Lehigh them back to the barn. 358 00:33:48,280 --> 00:33:59,940 And so every time that we did an activity, we posted melody and routine posted one of these they create the add the post and they pay some money. I don't know how much melody will know that and blast him out into the public. 359 00:34:00,560 --> 00:34:13,140 And so our interest list, which is broken a thousand, I believe, families, you know, it's primarily almost exclusively coming from these social media contacts. 360 00:34:13,880 --> 00:34:20,580 And then I have right here, this is more detail on the actual information sessions. 361 00:34:21,660 --> 00:34:26,420 And so you can see, and to Jordan's point, I'm guessing the reason you have all the 362 00:34:26,420 --> 00:34:32,040 gray on the left and the right is that, as Jordan says, this is designed for like not 363 00:34:32,040 --> 00:34:33,720 first desktop computers. 364 00:34:34,580 --> 00:34:39,040 And so I could see how this would fit really nice on a smartphone and it does have the click 365 00:34:39,040 --> 00:34:40,100 here to RSVP. 366 00:34:41,900 --> 00:34:51,980 Okay, so I'm on our Facebook page and the two top lines and sign leadership academy 367 00:34:51,980 --> 00:34:56,140 coming soon to the Saratox Springs Eagle Mountain area are all shown and then 368 00:34:56,140 --> 00:35:01,760 you have to click on more to see the tuition-free K-12 public charter school 369 00:35:01,760 --> 00:35:03,120 join our interest list. 370 00:35:05,720 --> 00:35:11,530 Do you know is there a limit of two lines that are that's 371 00:35:11,530 --> 00:35:12,790 That's a great question for Melody. 372 00:35:12,950 --> 00:35:13,290 I don't know. 373 00:35:13,390 --> 00:35:14,150 Maybe Jordan knows. 374 00:35:17,130 --> 00:35:23,770 If there's a way of getting join our interest list to show up without having to click on 375 00:35:23,770 --> 00:35:26,770 C more, that would be valuable. 376 00:35:27,370 --> 00:35:29,270 But let's move on. 377 00:35:30,250 --> 00:35:30,430 Okay. 378 00:35:31,470 --> 00:35:33,530 And then, and actually that's the information. 379 00:35:33,910 --> 00:35:37,890 So your request, Howard, what have we done thus far? 380 00:35:39,390 --> 00:35:40,630 And so as of now. 381 00:35:40,630 --> 00:36:00,190 And so then what melody is preparing is she can answer all the questions on this, but she's going to lay out a pretty good road map of what will happen all the way through the first day of school probably through August, October 1, which is the last data register for schools of 2027 correct. 382 00:36:00,190 --> 00:36:14,850 So are we doing anything for pop-up ads between now and you say in August 383 00:36:14,850 --> 00:36:21,470 will begin in earnest? Are we doing anything between now and August? 384 00:36:23,450 --> 00:36:28,070 I know that they still have and I'm just going to my Instagram right now. I know 385 00:36:28,070 --> 00:36:33,070 that they still have, it still shows up on my feed periodically, and that tells me that 386 00:36:33,070 --> 00:36:36,530 they still have some kind of active things going on. 387 00:36:39,310 --> 00:36:45,010 But that's how we add active Howard, we don't want it to go cold, then we want to continue 388 00:36:45,010 --> 00:36:47,930 growing the interest list as we continue to grow. 389 00:36:48,370 --> 00:36:54,670 The August reference is really just when we're going to increase span and go really hard with 390 00:36:54,670 --> 00:36:55,230 advertising. 391 00:36:55,230 --> 00:37:00,710 So, we'll have some more dates, we'll start advertising for open enrollment, encouraging 392 00:37:00,710 --> 00:37:02,830 families to stay tuned. 393 00:37:04,370 --> 00:37:11,110 As we make progress towards opening as well, secure land, anything regarding the facility, 394 00:37:11,690 --> 00:37:15,270 we want to be timely on those, so we're not going to wait till August to announce anything. 395 00:37:16,210 --> 00:37:17,490 We want it to be organic. 396 00:37:17,690 --> 00:37:24,170 So, as we kind of pass milestones in this opening, there will be posts that will be associated 397 00:37:24,170 --> 00:37:30,670 with those milestones just to continue and keep the interest alive and keep building. 398 00:37:31,610 --> 00:37:37,790 So, for example, if in the next four weeks we get a site 399 00:37:38,970 --> 00:37:46,010 and we actually have that site secured, we would then have a pop-up that would say 400 00:37:46,010 --> 00:37:52,790 and signed Leadership Academy Location announced and then say all this other stuff and 401 00:37:53,590 --> 00:37:58,710 join our interest list. Yep, we're excited to announce this is going to be our location. 402 00:38:00,190 --> 00:38:04,950 Just stuff to keep people engaged and to keep them following and to show that progress is being made 403 00:38:04,950 --> 00:38:11,750 right now. Parents don't have a lot to go off of other than hey, we say we're opening in 27, 404 00:38:11,750 --> 00:38:14,410 but questions are where are you going to be opening? 405 00:38:15,370 --> 00:38:16,990 What is the building look like? 406 00:38:16,990 --> 00:38:18,210 How am I going to drive there? 407 00:38:18,470 --> 00:38:19,770 Is there transportation offered? 408 00:38:20,010 --> 00:38:21,970 All these questions are lingering, 409 00:38:21,970 --> 00:38:24,730 and so people will get on the interest list to stay tuned 410 00:38:24,730 --> 00:38:27,070 for those questions to be answered. 411 00:38:27,350 --> 00:38:31,550 So we definitely want to keep the interest list alive 412 00:38:31,550 --> 00:38:32,950 by giving updates to those. 413 00:38:33,090 --> 00:38:36,530 So not only will it be like a pop-up or a boosted post 414 00:38:36,530 --> 00:38:37,310 through social media, 415 00:38:37,310 --> 00:38:39,870 but we would also send updates to the interest list 416 00:38:39,870 --> 00:38:43,870 through our constant contact, which is kind of a distribution email service. 417 00:38:44,610 --> 00:38:50,190 So that anybody on the interest list gets newsletters and updates as we make these checkpoints. 418 00:38:51,390 --> 00:38:52,010 That's great. 419 00:38:52,470 --> 00:39:00,730 So, I imagine there could be a place when we, there would be artist rendition when we get 420 00:39:00,730 --> 00:39:05,190 that ready of what the campus is going to look like and that kind of thing. 421 00:39:05,190 --> 00:39:08,710 So every opportunity we have to announce something new, we will. 422 00:39:09,210 --> 00:39:14,490 Yes, that is, that's how we typically do it. We want to, we want to be timely, 423 00:39:14,490 --> 00:39:17,710 we want to take advantage of those organic moments that generate interest. 424 00:39:18,470 --> 00:39:22,930 So like when when Charter One brings to the board and you hire the school leader, you know, 425 00:39:23,030 --> 00:39:27,570 Charter One hires a school leader, but you, but one like that person comes online, they'll do a blast 426 00:39:27,570 --> 00:39:32,770 just on them. I've seen them do that with school leaders and they're just really good at keeping 427 00:39:32,770 --> 00:39:36,970 and that buzz going? Yeah. Right now we're opening a campus in a Apache 428 00:39:36,970 --> 00:39:41,950 junction Arizona and the directors are about every other week they're doing 429 00:39:43,010 --> 00:39:46,470 social media updates where they're just following each other with their 430 00:39:46,470 --> 00:39:50,170 iPhones and they're giving campus tours of the construction. Hey look at this 431 00:39:50,170 --> 00:39:55,010 our gym floor is going in how exciting is that and it's just the intent is to 432 00:39:55,010 --> 00:39:59,730 keep interest very very high and and just let the community know what's going on 433 00:39:59,730 --> 00:40:00,850 and so there's not as many questions. 434 00:40:01,610 --> 00:40:03,230 Well, I love Apache Junction. 435 00:40:03,390 --> 00:40:07,090 I've written horses on superstition mountain 436 00:40:07,570 --> 00:40:08,990 right there at Apache Junction. 437 00:40:09,170 --> 00:40:11,930 So maybe when I'm down there writing again, 438 00:40:12,070 --> 00:40:16,430 you could kind of incorporate that into the announcement. 439 00:40:17,130 --> 00:40:18,790 Just, you know, let's do it, Howard. 440 00:40:19,330 --> 00:40:21,670 If you fall off the horse front page, 441 00:40:22,350 --> 00:40:23,870 we'll just have to put you in an ALA shirt. 442 00:40:24,690 --> 00:40:24,890 Yes. 443 00:40:26,770 --> 00:40:33,830 Okay. Any other questions about marketing, anticipating that we're going to have a more 444 00:40:33,830 --> 00:40:38,410 full description in our next meeting? No. 445 00:40:41,330 --> 00:40:43,630 Okay. Do we still have a quorum? 446 00:40:45,270 --> 00:40:51,990 Let's make sure. Yeah. We do. Okay. We still haven't heard from Stephanie. 447 00:40:51,990 --> 00:41:02,670 I have. Stephanie's airplane. Her flight was delayed and thus she's in the air. So I'm getting a text about every three minutes from her, but I'll brief her when she's lands. 448 00:41:04,710 --> 00:41:09,390 I thought her executive jet had a Wi-Fi capacity. 449 00:41:10,810 --> 00:41:21,070 one. That'd be awesome. Never mind attempt at human again. Okay if there's no other comments and 450 00:41:21,070 --> 00:41:31,630 I don't see it requires no action. Let's go to item D board meeting calendar through 2027 and here's 451 00:41:31,630 --> 00:41:38,050 what you would get if you clicked on that link. Is that correct Matt? Correct. Hopefully it's showing on 452 00:41:38,050 --> 00:41:42,690 screen it should be an active, it's embedded in the agenda if that's what 453 00:41:42,690 --> 00:41:47,550 your referencing. Right, but not on your screen. I couldn't click on your 454 00:41:47,550 --> 00:41:51,750 screen that you just showed us to get this to show up. That's what I was pointing 455 00:41:51,750 --> 00:42:08,030 out. So any of these dates you think that we need to be concerned about, I think 456 00:42:08,030 --> 00:42:15,030 I'm thinking, does the July 4th celebration with people traveling and that kind of thing, 457 00:42:15,390 --> 00:42:24,490 I guess to do it the following, Wednesday would kind of be just as close to the July 4th 458 00:42:24,490 --> 00:42:30,350 weekend that had just passed, so this will be the July 4th weekend before it, any thoughts 459 00:42:30,350 --> 00:42:31,030 about that? 460 00:42:32,750 --> 00:42:41,190 I'm thinking that on any given date as it comes up closer to it that a board member can say, 461 00:42:41,430 --> 00:42:49,130 hey, I've got an issue there and we can do a one-off change if we need to, but I wouldn't suspect 462 00:42:49,130 --> 00:42:55,650 that we can go through this whole list and do that now. Yeah, okay, good, good advice. 463 00:42:55,650 --> 00:43:05,710 So Matt, I have never been able to get an ELA meeting populate my calendar without 464 00:43:05,710 --> 00:43:12,870 going through some extensive work. Is there a way that is it just me or is 465 00:43:12,870 --> 00:43:17,130 everybody else does do these meetings? Populate your calendar and you see it right 466 00:43:17,130 --> 00:43:21,010 there and you accept it on your calendar versus your email. 467 00:43:22,010 --> 00:43:24,370 Do you know why he came out this time? 468 00:43:24,370 --> 00:43:28,170 It was one of the first for me, Howard, where I could click. 469 00:43:28,430 --> 00:43:31,370 It did populate in my calendar outlook. 470 00:43:33,050 --> 00:43:40,310 So if I can speak to that as well, since our managed schools are under the G Suite, Google, 471 00:43:40,690 --> 00:43:46,790 Gmail, all board members, if you don't already have one, you should be getting a board email 472 00:43:46,790 --> 00:43:47,310 address. 473 00:43:47,910 --> 00:43:50,390 And we'll make sure our IT team sets you up with those. 474 00:43:52,150 --> 00:43:58,830 At a certain point, we'll transition from Zoom to Google Meet's, since everything speaks 475 00:43:58,830 --> 00:44:03,150 very cleanly with each other through Google email, Gmail and all of that. 476 00:44:03,330 --> 00:44:08,510 And so that problem would be taken care of at that point, Howard, where whenever we have 477 00:44:08,510 --> 00:44:12,610 these board meetings, they'll automatically populate under your calendar, thank you. 478 00:44:12,610 --> 00:44:22,070 So that means we will need to shift to Google Calendar instead of the Apple Calendar that we might be using. 479 00:44:22,870 --> 00:44:25,810 Or just sync your Apple Calendar with the new Gmail. 480 00:44:26,330 --> 00:44:34,990 So I use Apple on my Apple devices, but all of my emails are Gmail sweet owned and automatically syncs up. 481 00:44:35,110 --> 00:44:41,670 And so we can make sure that you guys are hooked up so that when you do get an invite, it populates on your calendar so you can find it. 482 00:44:41,670 --> 00:44:49,650 Can we ask you, before our next board meeting, to get with each of the five board members 483 00:44:49,650 --> 00:44:53,130 and make sure we are synced that way? 484 00:44:54,150 --> 00:44:56,350 Yes, that's just somebody from Charter 1 to do that. 485 00:44:56,350 --> 00:44:59,970 The RITU team will be reaching out with your emails and... 486 00:45:00,000 --> 00:45:25,440 And instructions on getting those set up. And then if you need help, we can have them give you calls as well to walk you through it. David Erickson, you had a comment? Oh, I just did pretty much go that same route and say we're all a bunch of old old school guys and we need help with that. So, Jordan's going to arrange that. That's great. I'll see if we're not screened just to be yourself, David. 487 00:45:27,860 --> 00:45:31,820 Are you saying you're your computer nerd already? 488 00:45:32,340 --> 00:45:33,900 No, not that great. 489 00:45:35,140 --> 00:45:36,320 Jordan, what were you saying? 490 00:45:37,060 --> 00:45:41,400 I was just saying we're no strangers to setting people up and making sure that they 491 00:45:42,120 --> 00:45:48,360 understand how to use the Gmail and that it's connected to their phones and connected to 492 00:45:48,360 --> 00:45:48,900 their calendars. 493 00:45:49,200 --> 00:45:54,420 So we want to be able to have everybody on the same platform protect the board through 494 00:45:54,420 --> 00:46:01,100 a board email so that your personal emails aren't tacked onto any board or school stuff and so 495 00:46:01,780 --> 00:46:07,860 we'll take care of you. Great. Thank you. And I'm anticipating that we will be able to get 496 00:46:07,860 --> 00:46:14,460 these dates to populate well in advance of the board meetings. Maybe the whole list 497 00:46:14,460 --> 00:46:19,640 populating so that as well as the first Wednesday of each month, it'll be a recurring meeting 498 00:46:19,640 --> 00:46:22,560 that we'll go through and it will be set up and managed. 499 00:46:23,760 --> 00:46:29,940 Any alteration to the board meeting will be able to go in and update that. 500 00:46:30,160 --> 00:46:33,260 So if we need to change the date, it'll be reflected on your calendar. 501 00:46:34,420 --> 00:46:37,740 And we'll just be compliant and all the aspects of that. 502 00:46:38,380 --> 00:46:44,000 Okay. Let's have you work with Matt about transitioning to Google Meets 503 00:46:44,000 --> 00:46:45,100 for our future meetings. 504 00:46:45,100 --> 00:46:49,000 what point we're going to do that, so that's a smooth transition. 505 00:46:49,300 --> 00:46:53,240 After we all get up and running, regardless of our age, 506 00:46:53,980 --> 00:46:57,520 on making this transition. 507 00:46:58,460 --> 00:46:59,040 Absolutely. 508 00:47:00,460 --> 00:47:00,660 Okay. 509 00:47:01,700 --> 00:47:03,820 We do need a motion on this item. 510 00:47:04,980 --> 00:47:07,480 Okay. David, Erickson. 511 00:47:07,940 --> 00:47:10,160 A motion to do what? 512 00:47:10,880 --> 00:47:12,040 Just to prove the calendar. 513 00:47:12,040 --> 00:47:19,660 here. Oh, okay. Let's have a motion. That's approved the calendar. I move. Okay. 514 00:47:21,020 --> 00:47:27,780 And Richard seconds. Is there any discussion? Seeing none, I'll place the motion. Those 515 00:47:27,780 --> 00:47:37,580 in favor say aye. Aye. Those opposed say nay. The motion passes unanimously. So we're back 516 00:47:37,580 --> 00:47:49,080 Back on other items, does anybody have any other items before we go into our closed session 517 00:47:49,080 --> 00:47:55,760 to discuss the RFP for AMO services and potential property purchases? 518 00:47:59,250 --> 00:47:59,970 Go ahead. 519 00:48:00,090 --> 00:48:00,210 No. 520 00:48:04,700 --> 00:48:05,380 Okay. 521 00:48:05,720 --> 00:48:05,860 Good. 522 00:48:05,860 --> 00:48:13,420 But then we need to close or do we go into recess on this meeting because we have to come 523 00:48:13,420 --> 00:48:17,260 back in the official meeting before we end. 524 00:48:18,060 --> 00:48:26,480 So Matt, what is the proper protocol for going into executive session? 525 00:48:26,820 --> 00:48:32,920 What the standard is is I'll go ahead and read the closed executive session statement and 526 00:48:32,920 --> 00:48:36,960 And then we will state the purposes that we're going to executive, then we'll go into executive 527 00:48:36,960 --> 00:48:39,940 session with the votes, and then when we come out. 528 00:48:40,040 --> 00:48:45,240 So we don't need to recess, we'll just be okay. 529 00:48:47,580 --> 00:48:52,940 So in reading the statement, the board will consider a motion to close the meeting to hold 530 00:48:52,940 --> 00:48:58,280 a strategy session to discuss pending a reasonable imminent litigation and or to discuss the purchase, 531 00:48:58,280 --> 00:49:01,520 Just purchase exchange release of real property and or the character. 532 00:49:02,020 --> 00:49:08,320 Professional confidence or physical or mental health of individuals in conformance with 524204. 533 00:49:09,060 --> 00:49:16,420 And it should be noted that we are going into discuss contracts and properties and such. 534 00:49:17,280 --> 00:49:19,280 Okay. Does someone make that motion? 535 00:49:22,280 --> 00:49:23,160 Or do we just do it? 536 00:49:23,920 --> 00:49:25,440 You just say, I so move. 537 00:49:26,540 --> 00:49:27,780 Okay. I so move. 538 00:49:29,440 --> 00:49:39,400 and Richard. I second that motion. We have a motion on a second to go into closed executive 539 00:49:39,400 --> 00:49:46,800 session. Those in favor say aye. Aye. Those opposed say nay. The motion passes unanimously. 540 00:49:46,800 --> 00:49:54,820 So now we will end this recording at about time, 459.