Transcript
AI TRANSCRIPT
This transcript was generated automatically from audio using AI and hasn't been reviewed by a person — it can contain mistakes, including plausible-sounding sentences that were never actually said. Treat it as a starting point, not a verbatim record.
[1:20]
I don't think we have a big agenda, but I know a lot to discuss. So, we can, let's see, Omar, you, I did, that's what I was about to do. I was going to ask Omar if he can do the pledge. Omar, you might do the pledge.
[1:37]
I
[1:44]
pledge allegiance to the likes of the United States of America and to the new power, or which is
[1:49]
stand one nation under God, individual, with liberty and justice for all.
[1:55]
Perfect.
[1:56]
Thank you.
[1:58]
Yeah, exactly.
[2:02]
So this is the time for, so item number four.
[2:05]
Oh, no, I'm sorry.
[2:06]
Three.
[2:06]
Roll call vote.
[2:08]
Item clerk.
[2:10]
Commissioner's Rosa.
[2:14]
Hill.
[2:14]
your logo, Rickett, Rhea, and Chair Hernandez.
[2:23]
Here.
[2:23]
Thank you.
[2:25]
So item number four is public input.
[2:27]
So this is the time for anyone in the audience to speak on any item not on the agenda.
[2:31]
And within the subject matter jurisdiction of the commission,
[2:34]
speaker cards available in the lobby are to be completed and given to staff before speaking.
[2:39]
Once that calls your name, please come to the podium, state your name and city for the record and speak to the commission.
[2:46]
I'll just leave it at that. So do we have any speakers?
[2:49]
No speakers from the side.
[2:51]
So item number five on to the commission business.
[2:55]
So the June 17 regular meeting minutes are we adopting these minutes for?
[3:02]
So if we can, did anybody get the meeting minutes?
[3:07]
Did you get a test to read them, any questions?
[3:17]
I would like to get a copy of the minutes.
[3:20]
I haven't had any.
[3:24]
I did, yes.
[3:26]
I'm still.
[3:30]
Jeff, if we can.
[3:32]
I'd like to get a copy of the minutes, but I mean, I'm all still obviously going to the motion
[3:36]
to see.
[3:37]
Looking at the minutes are in the agenda package that's on your computer.
[3:40]
Yeah, no, I'm just saying because I had some IT issues I haven't gotten into that in
[3:45]
time.
[3:49]
Oh, and I appreciate that. My point is normally I get them ahead of time so I can read them so I know what I'm approving right because the minutes are specifically so that you can know what the agenda, the minutes were in the agenda package that I emailed out last week.
[4:03]
Like I said, I didn't get it.
[4:04]
No, unfortunately.
[4:05]
Yeah, yeah.
[4:06]
Do you want to hard to talk to your hard to talk to someone?
[4:10]
So, but I'm willing to make a motion, obviously, for those that were able to get that email and read it.
[4:19]
So, does anybody have any questions?
[4:25]
I make a motion to move the minutes from last week.
[4:27]
Can I get a second, please?
[4:30]
All those in favor?
[4:32]
Hi.
[4:33]
Hi.
[4:34]
Oh, hi.
[4:36]
All of the things is because I have a red,
[4:38]
but it's still a four, one, so would be a pass.
[4:44]
Awesome.
[4:46]
So item five, two, discussion of the 2026 Hollister Independence
[4:50]
And so we have a staff report on that chair and so the staff report is going to drive the discussion.
[5:06]
We want to stay limited to the items that the staff report drills down on.
[5:13]
So we are looking so a couple things. Number one,
[5:18]
we want you all to know that we had Leah Cauldron from the C-Manager's Office,
[5:24]
who was also the lay is on.
[5:26]
Can you put your mic on please?
[5:28]
It's on.
[5:29]
Leah Cauldron, the city manager office,
[5:32]
Leah's on, that had gone down and coordinated with a lot of the downtown businesses.
[5:38]
I'm asked her to send out the Business Advisory Commission agenda to and do kind of contact them.
[5:48]
So it's a little bit surprising that we don't have more members of our business community.
[5:55]
Did you get that bill?
[6:00]
Yeah, it's a little harder.
[6:01]
Yeah, I asked for that last week at the same time as you guys all got the agenda on Friday last week.
[6:11]
So that being said, so we are looking to have just a brief discussion of the current,
[6:20]
what your perception was of the current rally that was held on July 3rd and for it.
[6:27]
and then we will move into the city is looking at potentially issuing a
[6:34]
request for proposal for some partnership of how future rallies might go
[6:43]
together so that is actually attached as part of the staff report to you guys on
[6:49]
this item so we were to review that and if we had any specific suggestions to
[6:55]
that then third we will be coming down to the city would like to see us add and I think
[7:02]
this was backed up on social media we would like to add a family friendly component
[7:09]
to the future route as consideration so we would be looking for suggestions I have some
[7:16]
thoughts there's a map that is attached in the staff report where I think we can bring
[7:23]
that map up on the monitors, we get to that item and we'll look in and talk about where I think the family friendly component could work
[7:33]
and be kind of synergistic with the traditional rally footprint.
[7:39]
And then the city would like to consider what it would look like to expand the duration of the event
[7:47]
multiple days beyond two and then we would like to you know I was hoping to have
[7:57]
more of the local businesses in attendance so that we got more direct feedback
[8:02]
from them on to how we could increase their engagement in in either the family
[8:09]
friendly component or in the traditional rally component for future rally events
[8:14]
Okay. That being said, please lead the discussion point number one. Okay. So the three points
[8:22]
really quick if you can reference them again. Family friendly three days and there was one
[8:27]
other one. Well, so the three points for future consideration are adding a family friendly
[8:34]
component. Yeah. Expanding the duration of the event beyond two days and then improving
[8:41]
local business engagement and participation. So right now what we're looking for is a brief
[8:48]
statement from commissioners as to what was your perception of the 2026 rally which was held
[8:56]
on July 3rd, the Friday, July 3rd, and then Friday, July 4th. Some businesses might have been
[9:04]
impacted as well on Thursday because that was kind of a setup day. So with that chair,
[9:12]
I'll just reference a little bit of my conversation with the city manager, but in general, the city wants to make this event better.
[9:24]
What does that look like?
[9:25]
These are kind of three starting points to gauge that.
[9:28]
And I would love to hear feedback from the commissioners, from the Chamber, from the HTA, on their thoughts.
[9:33]
Can we follow the format brief, brief point of view from each of you as the
[9:40]
perception of the 2026 rally? Well, and then let's move to the next pieces so
[9:46]
that each of you have a chance to have input. I appreciate that. All I'm saying is
[9:51]
I want to give a little more context of that conversation because in general
[9:55]
right, the thought was is what, how do we get more businesses engaged in the rally?
[10:01]
my thoughts were is obviously you got to make it to where the businesses are
[10:05]
seeing the benefit to their business but where you know my mention to the
[10:10]
city manager was were you know kind of chiefs in our own little world we have a
[10:15]
lot of you know heads or hats that we wear if there's a lot going on so to get a
[10:19]
business owner to be part of something like this there it has to be a strong
[10:24]
collaborative effort and ultimately obviously they see the overall benefit not
[10:28]
not just to their business, but to their businesses countywide.
[10:30]
And obviously, this is where the organization's also can play a big part.
[10:35]
But then the other thoughts was definitely trying to make sure that this thing is a lot
[10:39]
more to where the revenue ultimately not ultimately outweighs the cost, but at the same time increases
[10:49]
potential benefits to the city coffers, right?
[10:53]
That's kind of the overall gist.
[10:54]
So I looked to open it up to see what you guys thoughts were and you know, I know that
[11:00]
we'll piggyback off of each other as we go.
[11:03]
So if you don't mind, I think you might want to speak first if we could try not to talk
[11:07]
over each other, but in general, I'd like to open it up for sure.
[11:12]
I'll go first.
[11:13]
Unfortunately, due to medical unforeseen reasons, we had to close.
[11:18]
So we were not open during the Bicaragely this year.
[11:21]
Having a family-oriented component to the rally is something that's very incisive to us,
[11:27]
something that I think the community would respond well to.
[11:30]
I think that that helps provide a solid marketing approach to the bike rally.
[11:38]
In regards to extending it to three or four days of a rally, I can in good faith, honestly,
[11:45]
make a suggestion for that, considering the finances of the overall
[11:50]
FICORALY. We don't know how much it costs us, how much it brought in, and
[11:54]
extending that without knowing the finances is a discussion that I don't
[11:58]
think I can make a legit suggestion towards.
[12:02]
Awesome.
[12:06]
Anybody else?
[12:09]
Yeah, I can make a couple of comments. I think people I've talked to in general
[12:15]
about the event and my own kind of perception is it's relatively narrow in terms of its
[12:21]
focus.
[12:21]
If you're an avid motorcycle rider or part of a club, like you see it is an event that you're
[12:28]
expensive for you to attend if you're not, then you don't see what's in it for you and
[12:33]
people tend not to go.
[12:34]
So I think the idea of broadening the event to get more appeal, whether that's family-friendly
[12:39]
or you're bringing in a car show component or there's lots of ideas we could brainstorm
[12:44]
But people, a broader set of people need to see this event as something that they would like to or make sense for them to participate in.
[12:53]
And then I think on the business side, we probably need to think of ways that we get businesses who are near the center of a cubic, but not necessarily right in the middle of it to feel more a part of it.
[13:09]
And maybe there's something we can do, I'm just thinking of things that I've seen in the past that have worked where as part of your ticket, you're getting discount sign items or you're getting a free item in a particular business because you need to get something that gets them in the door at a business.
[13:24]
Once they're in the door, they're going to buy other stuff.
[13:26]
I think most businesses, hopper bros, the business, I'm a part of, wasn't part of downtown yet, but hopefully we'll be next year.
[13:34]
Please stay on schedule.
[13:35]
And, you know, I could see us saying, okay, we're going to offer some item at a, you know, significant discount order for free.
[13:41]
And then you get people in and you can sell them more.
[13:44]
So, and if that was somehow publicized as part of the event, where I see, okay, here are the businesses, here's what I get if I go there.
[13:51]
And it puts it, you know, I now have the attention of the attendee versus otherwise they might not be any attention to our business.
[14:01]
So anyway, those are just a couple of thoughts.
[14:04]
Awesome.
[14:05]
Anybody else?
[14:06]
Yeah.
[14:07]
So for me, I think what really sealed the deal was that I was at the fireworks booth and people were asking me, is there a rally this year?
[14:15]
And to me, that was what kind of threw me off because I was like, it's happening as we speak.
[14:19]
It's July 3rd, it's going on right now.
[14:22]
Like, really?
[14:23]
So that's what, to me, was kind of caught my eye, because we were people I safely buying firewoods for firewoods for me,
[14:28]
and they were asking us if there was a rally this year.
[14:31]
So people, I think, didn't know that something was happening.
[14:35]
So there's this perception that maybe the marketing wasn't as strong.
[14:38]
It wasn't really rolled out the way we wanted it to roll out.
[14:41]
I know there was commercials that I heard, or somebody was mentioning that, but I just felt like we dropped the ball on the marketing aspect of this, within our own community and outside of the community as well.
[14:52]
And the other part of it too is I came down twice for different, on different days for different things. And I know the size trees were just...
[15:00]
It's completely dead. Where in San Marios Street, of course, you had everybody kind of doing their thing and writing around, you have people there. But the site streets, businesses, like there was no activity, nothing there to really draw people to those sites of things. So it was kind of like, why did we shut that area down? And the only other component to it was the vendors themselves. It felt like if you went to one stall, you pretty much saw all the other stalls.
[15:28]
that was nothing unique about stall one versus stall two versus stall three so
[15:34]
I mean once you did that it's like well why am I even walking to the next one
[15:38]
to and do that if I can get everything in one place so those are just some
[15:42]
of the thoughts that I saw from my experience that I saw there but I think the
[15:46]
marketing was the main thing that I just don't think it was promoted as well as
[15:49]
we had hoped yeah and I just want to add a couple of things to piggyback off of
[15:55]
what Omar said. Yeah, the marketing we too as the chamber, we had a booth and days
[16:03]
leading up prior to we were asked multiple times if the rally was happening. They didn't
[16:07]
see any marketing. So I think a stronger approach. If to say we were going to have a rally next
[16:13]
year, I think it would have been safe to say that we have our marketing package in plan now.
[16:18]
And we start getting that out to all of our businesses with the plan of what we're going
[16:21]
do for next year if that's what we're going to do. Usually when you have an event or any type of
[16:27]
scale deal, like as far as the type event that we have, usually the day or two days after you
[16:32]
have, you reconvene and you say, hey, what did we do? What could we have done better and then invite
[16:37]
the business community as well to be a part of the conversation. So that way they can put in some of
[16:42]
the challenges that they faced and something that they feel that could have been done differently.
[16:46]
and I think if we make that a collaborative effort with our businesses and
[16:50]
appropriate our businesses in the planning process, I think that would be a huge
[16:56]
success to everybody involved because at the end of the day I feel you know
[16:59]
we are a community, we're a smaller community, so we can all work collaboratively
[17:05]
and really kind of pick out what's going to work for our community, that
[17:09]
necessarily we're not surges, we're standing at our counties, but there's no
[17:14]
reason why we can't have a successful event. But again, starting early in the
[17:19]
marketing process, really getting that down, do we have the dates? Do we have a
[17:26]
promoter? Who's the go to? Who can we, who can we, for our businesses to, if they
[17:31]
have questions, our marketing material? Who can be responsible to get that out?
[17:35]
Are we doing, are we doing outside marketing in different counties? Are we
[17:39]
collaborating with different counties and their chambers and their downtown
[17:42]
town associations? Are we getting that information locally around us? So I think, you know, time
[17:48]
to plan for a future event, but I think we could do a lot better in that avenue of area
[17:52]
and using our umbrella of visit California to even tie that in as far as tourism goes.
[17:59]
As far as extending the days, I do have a couple of comments on extending the days. I had a couple
[18:03]
of conversations with a couple of businesses and the fact that we're having it for two days,
[18:08]
you know, one of the concerns is they are planning for an event and so therefore they're having to buy, you know, whether it's extra liquor, food, staff, and permitting and all of that.
[18:22]
So when they calculate all of that for two days, the profit isn't as, you know, as large as they would like to see.
[18:31]
So I, in my opinion, of course, understandably we haven't seen financials, but I think as
[18:39]
far as if we had, you know, a three-day event like we used to have in the past, which
[18:44]
was Friday, Saturday, Sunday, everything has to be cleaned up by Monday.
[18:47]
I even think if it's four days, it's too much for our community, that's very understandable.
[18:51]
Then we can do three, but I think right now some of the business, for example, the bars
[18:56]
and restaurants, they're preparing and spending that amount of funds, but at the same time it's
[19:01]
not long enough for them to be able to regenerate and get those profits back. So I think that would
[19:08]
be an area for us to really consider extending it to be able to make it profitable for our businesses
[19:14]
downtown. And then too, absolutely we need a family-friendly approach to this as well. You know
[19:23]
know, other conversations that I've had about, you know, partnering with, you know, local
[19:29]
the chamber.
[19:30]
I mean, utilizing some of our members, us taking that portion on or hopefully, you know,
[19:36]
helping assist with, you know, some of our members with the faith, team team and bounce
[19:39]
houses and all of that.
[19:41]
And I really think, you know, expanding and really making it a family-friendly is where
[19:45]
we're going to get people to come as a parent myself.
[19:49]
there was you know I have I have little so you know being able to to feel that
[19:55]
I think it's super important and more entertainment I'd like to add using our
[20:01]
side streets for stages and entertainment would be great awesome yes Steve yeah
[20:07]
I just have one other comment I think part of it me is also who are you marketing
[20:13]
too because I think there's multiple groups that you could go after is our goal
[20:17]
to increase the out of town participation, get, you know, more thousands of cyclists to come in,
[20:25]
or is it broader community interest and attendance? Because I think those could be quite different
[20:33]
in terms of how you would go about it and what would attract them. One example would be if you had
[20:38]
a headliner music crew that the cyclist saw really into, that would probably really get their attention
[20:45]
and bring a lot more of the men.
[20:47]
You could market the heck out of that.
[20:50]
Might not appeal to a lot of local community.
[20:54]
May or may not.
[20:55]
But so it's, what's our goal?
[20:58]
Is our goals are really increase that?
[21:00]
You know, get a couple of thousand more cyclists in here.
[21:02]
Or is it to get broader community interest involvement?
[21:07]
Because they don't know that those two necessarily,
[21:09]
the things as you would do and how you attract them
[21:12]
and market them would be the same.
[21:15]
One of our commission has just shown up.
[21:18]
Oh, just for being late, I was in a devastating motorcycle accident.
[21:22]
First, I think it's the end of this massive storm.
[21:27]
Oh, well, I'm glad you could make it here.
[21:30]
Thank you.
[21:32]
So we all kind of gave our take just to catch you up on the rally,
[21:38]
the good, the bad and the ugly, like what do we think?
[21:40]
How could it be better?
[21:43]
And so everybody kind of gave their peace
[21:44]
and some of the main points were, you know,
[21:47]
it was a short event.
[21:49]
There's no understanding of the revenue
[21:52]
and ultimately what other benefits they could have brought
[21:56]
with, like, more entertainment,
[21:58]
not cookie-cuttering every booth
[22:00]
that the rally brought by the promoter.
[22:02]
Anyways, that's kind of some general just,
[22:03]
but I know we're limited on time.
[22:06]
Yeah, I love your thoughts on this, Peter.
[22:08]
I have a degree in everything that the Civilian Management and the University of Madeloas
[22:12]
Vegas.
[22:13]
I have concepts and events between Las Vegas and Hawaii for the next decade or so.
[22:18]
It will not bar at the age and I've been involved with it since 2002.
[22:25]
I also go to motorcycle rallies because all of the vendors are the same vendors you see
[22:29]
around there.
[22:30]
There's not one rally in the United States, but there's only two days that it's successful.
[22:34]
If you and I are in business and we're selling T-shirts and we just spent $50,000 on dated T-shirts
[22:40]
drove 800 miles to get here and had $2500 in set-up permits these in order to build a tent.
[22:46]
It would be hard for us to make our money back inside of just two days.
[22:50]
So the problem that we have with making something like this profitable is the short duration in which
[22:56]
you have all of these set-up fees and these things necessary for the event, but you don't have enough
[23:01]
money to monetize it back for any of the vendors to be able to support any of the infrastructure
[23:05]
that goes into making it happen.
[23:08]
So when we do have King of the Baggers, the second King of the Baggers is the following
[23:13]
week.
[23:13]
And if we can turn it into a bite and eat, we could produce the powder keg effect of having
[23:18]
so many people in one concentrated area just inside of two days.
[23:21]
But if we hosted in open streets and only did like a farmer's bark and closed two days,
[23:27]
You would see more vendor involvement, which would fund you for all of the policing that you need.
[23:33]
We also, of all of the events we had, ironically there was a Monterey car show.
[23:39]
They gave stats from it. There was over 135 tickets issued. There was 48 arrests.
[23:45]
There was all these things just for the car show.
[23:47]
We don't have the same problems there in the motorcycle community because they are relatively self-regulated.
[23:52]
Having done security overseas for color brown and root, and having done security for this particular bar that I own now since 2002, we really had a security event that got really bad from 2002, 3-5-8-12-15-17 until I bought the bar.
[24:11]
Most bikers, especially if they're in clubs, don't want to involve the rest of the club in a skirmish if I've got a problem with you.
[24:18]
Why would we involve this whole big entity so they tend to be very self-regulating?
[24:23]
And they're also at this age of the demographic that's showing up at this point.
[24:29]
It's big family reunion. We get people that come in there that are there to see somebody that traveled across the country to be here.
[24:35]
And so it's not the big scary thing that it's being kind of painted out to be a lot of
[24:40]
that is really just honestly pure ignorance and for a guy who owns the epicenter of it and
[24:45]
deals with all of that directly for the last 26 years.
[24:50]
I would say that the concerns are largely unfounded for the amount of security that we have there.
[24:58]
Given that what print of the farmers market stretched out to where the Hollister sign is,
[25:03]
We could do this on a non-profit 501C3, already found one, and if we just had
[25:09]
loads of London movie insurance, we could do a bit of quarter of the security, and
[25:13]
just have a two-day shutdown of those areas. And also, when you go to places like
[25:18]
Sturges and the Coney and Bike Week and everything, all the brick and mortar buildings
[25:22]
that are there that don't have the ability to directly support those rallies,
[25:26]
because maybe it's a hair salon or maybe they do nails or something like that. Most of
[25:31]
just push their wares back about 16 feet, put up type of draping, use those
[25:35]
storefronts to sell t-shirts to those vendors, thereby actually using the buildings
[25:39]
themselves. And most of those places pay their rent for the entire year
[25:43]
based on those things for safety charts, whatever they're worth.
[25:45]
They rent from those buildings?
[25:47]
Correct. And unlike the last part, instead of using those buildings as the world's most
[25:50]
expensive backdrop for an event that's happening in front of those places,
[25:54]
this is actually utilizing the buildings themselves and a lot of the buildings that
[25:58]
haven't been rented to be able to use as space for those things anywhere you go
[26:04]
whether it's churches or any of these other places they'll rent your building set
[26:08]
up pipe and drain and rent that building out in a pretty bank. So any struggling
[26:13]
businesses can capitalize off of that very easily. There could be a way I mean
[26:16]
ultimately that was part of the conversation was how do we create a direct or
[26:20]
indirect benefit so that more participation is a part of this technically
[26:24]
be speaking by default, that means there's more support, right?
[26:27]
That means, you know, without, yeah, trying to make it too much about the stuff that's
[26:32]
on Facebook, about the rally, but technically it would help present a little bit of a positive
[26:39]
face on the rally, right?
[26:40]
It eliminates the need for extra infrastructure because your vendors are now utilizing and
[26:44]
renting the existing buildings.
[26:46]
It also gives the building owner and the building tenant the ability to present themselves
[26:52]
to those people simultaneously.
[26:54]
Most places, if you go into,
[26:56]
in search of what have like a t-shirt place set up
[26:57]
within another building,
[26:58]
but then a little quarter of it over here
[27:00]
is a kiosk that represents the store
[27:02]
that you can visit.
[27:03]
And I think some of the divide is the businesses are like,
[27:05]
why do I want this rally?
[27:06]
I'm not getting to that.
[27:07]
Absolutely, unless you make it to where everybody wins,
[27:11]
then you're all, it's set up to fail.
[27:13]
Two days, blocking off businesses, set up to fail.
[27:17]
If you include the businesses and give them
[27:18]
the opportunity to host vendors within their place,
[27:20]
and host themselves, and you extend it a little bit,
[27:25]
then those vendors are not only going to utilize those spaces
[27:28]
because they don't have to set up a tent.
[27:30]
And we're not blocking anything.
[27:32]
It doesn't require any infrastructure to do it.
[27:34]
You're also giving some extra rent money
[27:37]
to those beleaguered businesses that are suffering,
[27:39]
just like everything up and down,
[27:40]
so industry as ever, since we created the bypass.
[27:43]
Yep.
[27:44]
So we want to...
[27:46]
Excellent.
[27:46]
So that's excellent how we might look to try to increase local business engagement is through through utilization of the property front.
[27:55]
I think that addresses some other items that I heard from other commissioners and during the rally from business owners was sometimes the city we got generators to help set up because we were looking at vendor tents.
[28:11]
right so the vendors are using the existing brick and mortar space that's
[28:17]
about to be to the business owners and that stops the tent and the generators
[28:25]
having to be out in the city streets and blocking potentially view and so it
[28:30]
might open the venue up a little bit too so it could be appeasing that way to
[28:35]
considerably and all you have to do is go to any existing successful rally and
[28:39]
look at how they're running it, most of them are using the footprint of the city itself,
[28:42]
and then utilizing the fronts of those businesses so that you do not have to augment the flow,
[28:48]
even if you fire trucks in and out of there, your state of flow traffic does not have to
[28:52]
be then built on top of what's there, you're utilizing what's there, and all of those business
[28:56]
owners get to capitalize on renting their space for those roles.
[29:00]
So for time essence, then you presented a really good option for increasing business engagement.
[29:07]
It sounds like you are in favor of expanding the duration of the event, and you're suggesting
[29:14]
that there's ways to do it where we do it with a nonprofit that could get insurance
[29:20]
to help with some of the technical sides, right?
[29:24]
And once we do that in tie-its to King of the Baggers, you would have an Indian corporate and
[29:27]
Harley Davidson corporate seat of the large corporate sponsors, Dunlop Tires, Mission, Tortilla
[29:32]
Chiffs, and it will all come back in because then they get to promote their event, which is
[29:36]
going to be coming up. And I know. And I just want to keep this because we're we're
[29:41]
needing to move through other items and we want to give everybody a fair chance. So I appreciate
[29:46]
you. You have some extra expertise. So I know I'm checking in with you real quick, adding a family
[29:54]
friendly component to the rally. The map up here was put in the staffer.
[30:00]
Discussion. Because I believe that there's a synergy if we look to do family friendly component on the
[30:09]
McCray side. Whichever way we arrange for like security or whatever, it's very easy to extend
[30:18]
over to McCray. It's within touching distance. We have a fire station at the very southeast corner
[30:25]
of the traditional rally, which is a yellow highlight there.
[30:28]
That's the traditional rally footprint from this year.
[30:32]
And then the proposed potential area
[30:34]
to utilize for the family friendly component
[30:37]
would be the McCraight frontage over there.
[30:41]
So you have a fire station right in between.
[30:43]
So there's some nice synergy.
[30:45]
And then for our officers, because we
[30:48]
typically have a few of our officers leading the officer squads
[30:52]
between the two then.
[30:53]
So it would be close enough that it would not be a significant increase in terms of travel distance like we don't want to do a component of the rally out at the airport down here because it stretches us to thin unlimited resources.
[31:08]
So on that, so you're taking on adding a family friendly component, easily done and I've got five different car clubs that would love to come and set up car shows.
[31:20]
Plus cars and more riders and everything like that.
[31:22]
They bring the event to you at no cost and you would have something there to show everybody and the car clubs themselves are very family friendly, very orientated towards, you know, having kids around and everything.
[31:36]
And you've got all these dads and uncles around there
[31:38]
that are very self-regulated.
[31:40]
I think a big part of the public participation,
[31:42]
I think is really important.
[31:44]
Two things.
[31:45]
One is, and I love Peter's comments.
[31:48]
Technically, this is an ongoing conversation, right?
[31:51]
So I know this is about the end of it, this is the start.
[31:53]
But that means that there's so many pieces to,
[31:56]
because this is its own business, technically, right?
[31:58]
The whole rally weekend, because there's
[32:00]
so many components to it.
[32:02]
So bottom line is, I had mentioned to the city
[32:04]
that it's a good idea that the business commission
[32:06]
basically oversee the implementation of the process
[32:09]
and technically, obviously, direct the ship.
[32:12]
I would argue, and the other component
[32:14]
is to try to basically get a stronger understanding,
[32:20]
which I think Adam, I need a Christina alluded to,
[32:23]
is, and I think even at Omar had mentioned it on one time,
[32:27]
we really understand what the revenue generation potential is
[32:30]
and be able to basically mention that,
[32:31]
because we also got to be able to, it's like a budget,
[32:33]
You've got a set of budget. What is it's going to cost but at the same time also set a potential revenue
[32:38]
And what does that look like and how are we actually in this process take it sure that we're offsetting costs and even reducing costs for the city
[32:45]
By creating a better rally. I firmly believe it can be done. I you know, I just know that the business community believes
[32:52]
This is how we think but ultimately that's how you mess it up with the public the first things we need to do in order to be able to do
[32:58]
We need to create a metric that goes from
[33:01]
Julie
[33:04]
28th to about July 12th to be able to figure out every year all of the
[33:09]
businesses around the hotel's castations everything like that did we see an
[33:13]
uptick and in years where we didn't like certain dirt and COVID or something
[33:16]
like that how much loss of revenue was there if we can create a revenue then we
[33:20]
can look at the taxable revenue generated by all the affected businesses and be
[33:24]
able to say okay it costs us this much money to put it on but so many people
[33:27]
visited here's your offset and and that's really what we're trying to do is
[33:31]
is ring tourism here, and as a guy who lived in Las Vegas
[33:35]
and the guy who lived in Maui, that was our business,
[33:38]
it's supposed to ring tourism dollars there,
[33:40]
and then everybody would make more money.
[33:42]
So it's not just who's there within the confines of the rally.
[33:46]
It's the entire town, and the entire town's ability,
[33:49]
whether it's grocery source gas stations, hotels,
[33:51]
ability to be able to put money in their coffers
[33:54]
because an event has visited town.
[33:56]
And if it's not good for all of us,
[33:58]
it's not good for any of us.
[33:59]
Yes, and I can share with you that the city does have a contract with the company.
[34:06]
Can their lighter the ones they do sales tax tracking and we did do some work for tracking.
[34:16]
And there was kind of a geo area set up for downtown.
[34:21]
And I will just say because I can't divulge too much this lot of that is confidential information
[34:27]
I can indicate to you that it was surprising that fourth quarter comparison year over year and to previous years, it's not as significant of a jump in terms of sales tax generating.
[34:43]
And I don't know that they got TOT tax yet, so TOT tax are still waiting for, I suspect TOT tax would show a bigger increase in terms of that fiscal quarter.
[34:58]
And because we're all on motorcycles in this event, it would be like taking the revenue just generated in Sturgis downtown and saying that's how much money Sturgis makes.
[35:07]
Sturgis is a billion dollar event because everybody goes between three states.
[35:11]
They're they're driving around seeing the things. So really what we would need to do is take a look at
[35:17]
Monterey, Monterey and San Bernardino County, but mostly San Bernardino County because that's what we care about.
[35:22]
What did we generate in San Bernardino County? From the gas stations that lead off of 101 to the wineries that are on
[35:29]
San Bernardino. That's where you're going to see that if you get down to just one area
[35:33]
it would be like taking the demographic and or the metric from from Sturgis just to the downtown area and seeing what it did.
[35:39]
and it would be gross things later.
[35:42]
Yeah, I'm just saying tonight in terms of sales tax,
[35:45]
CY sales tax, as well as in within the due area
[35:49]
that we set up to try to capture more specifically
[35:51]
the downtown kit was not as significant of a change
[35:56]
for that fiscal quarter.
[35:57]
You're talking about this last year?
[35:59]
What are the most important reasons?
[36:01]
Why any year, if you go back in,
[36:02]
you compare to a year where we didn't have it
[36:04]
versus having the rally, it wasn't that significant
[36:08]
of the job.
[36:09]
Right.
[36:09]
It isn't the way that we were doing.
[36:11]
It was closing off streets and putting up tents and having them pay to set up tents rather
[36:15]
than having them utilize the buildings that are downtown that are otherwise sequester blockaded
[36:19]
for that event.
[36:22]
Some of your tenants may cash in hand.
[36:26]
Some of them may claim the money that they made when they rented their storefront.
[36:30]
But I can tell you for a very good reason.
[36:33]
If you look at Sturges and the amount of money that that town is people to bring in, the
[36:36]
one week rally that it is. It is their most significant money maker in the entire year.
[36:42]
We've granted it's a larger rally, but we have 1.3 billion registered motorcycles within
[36:47]
a day's ride of where we're at right now. We have all these beautiful hills and things
[36:51]
like that to ride. We've just underutilized our hand in trying to educate the public on
[36:56]
all the great places, wineries and things like that, then there aren't you going to happen.
[37:01]
So I think, so I think the idea of the city looking to propose that we would go out to request for proposal use the opportunity for some of these creative ideas like a non-profit organization to come in and to take it or partner so that it can incorporate more of these types of efforts, right?
[37:23]
Well, I think we all can agree that marketing was fairly limited this year for whatever reason, but I think
[37:32]
you know, we should be fair Jeff, and when you talk about security or you talk about any of the other components,
[37:40]
we obviously were behind the eight ball and getting those engagements.
[37:45]
Security is an example of needs to be engaged with a contract
[37:50]
back in January, February timeframe, because when you want higher, higher-level
[37:56]
quality people at being there to be your security presence, they are all making decisions
[38:04]
where they're going to spend their time for what events they're going to cover.
[38:09]
They're signing up in February, March, so if you haven't engaged in a commitment
[38:14]
in a contract, you're not going to get the higher end,
[38:18]
you're going to get the leftovers.
[38:20]
And it is a tough order to fill, because you're asking police
[38:24]
officers who we're already dealing with,
[38:26]
somebody blew their finger off, the dog ran away
[38:29]
with a bottle of rockets.
[38:30]
All that stuff is already happening
[38:31]
anyway on the floor until I weekend.
[38:33]
And then it's also a federal holiday
[38:35]
and that you're also tasking and with doing this
[38:37]
in the same time that's certainly been a lot
[38:40]
for law enforcement to deal with on any given
[38:43]
holiday where people are literally playing with fire and by the way we want you to make a sit
[38:48]
around. And if we continue the model of the security I think if we engage sooner and we can kind
[38:54]
of count on a little better quality of the type of security guard we get on inside the event
[39:03]
that you can make certain reductions in the number that needs to be within the footprint.
[39:11]
We could have gone with a tensly amount of security if we had well-trained.
[39:16]
The one more thing I think along with the family friendly lines.
[39:19]
I don't know if anybody has seen Peter Argo's video.
[39:22]
The story of basically how the rally got started.
[39:27]
You know, the wild ones I barged are right all this.
[39:31]
It's like a branding effect, right?
[39:33]
Because I know that's been part of the county conversation.
[39:35]
What is Sam and you know county?
[39:37]
Why?
[39:38]
What makes this unique and different?
[39:40]
I firmly believe the rally is a big part of the history, right?
[39:43]
Ending the World War II, these soldiers coming back from war, they're the ones in New
[39:47]
Hunter, how to fix easily in motorcycles.
[39:49]
My point is it can easily tie in, I believe, to the family-friendly component, making it
[39:54]
a lot more of an nostalgic and, you know, to a certain extent, a lot more of an endearing
[39:59]
type of a rally versus it being all about people getting drunk and riding more cycles.
[40:05]
But it has, it would be less than that, it would be more, I think, appealing and then ultimately
[40:09]
really with that brand, then you're tying other things to that, the family-friendly
[40:14]
components that obviously giants with it. So, I just think it's really important. That's
[40:19]
why this conversation has to be pretty like ongoing. You know, I don't know if we're going
[40:23]
to have this conversation every agenda, but I think it's going to be important. As pieces
[40:28]
start to come by, and I think I agree with Christina, the marketing needs to start now, right?
[40:33]
We already start to need to put these pieces at place.
[40:36]
We also have a great deal of resources.
[40:41]
So one of the things that I'm about to send to you right now is, in 2019, we threw our
[40:46]
rally and we had filmmakers come from six different, you know, rust brown motorcycles,
[40:53]
attorneys, and unmotires, all that stuff.
[40:55]
And we have a video called Hall of Starts All About The Rock, and it goes into, not the specific
[41:00]
history, as I've made four different videos that cover our history and why it's important,
[41:05]
which is, it is a dying history because it's a baby bloomer history, if you ask anybody under 40, they're not as well connected to it, as we with parents who were, you know, involved in that directed work.
[41:14]
But we made a video, a series of videos in 2019 called Hollister, it's all about the ride.
[41:19]
And it literally talks about all the great places that there are going simply, the county, all the cool things that there are, see why it's important to be here.
[41:26]
Those resources are standing by and available because they would all love to do sponsorships and have their name everywhere.
[41:33]
There's several that I work with as I used to do TV and film and everything like that before I bought the bar.
[41:39]
And I made a couple of videos into the voiceover work on it just to help keep the production cost down.
[41:44]
And I can do that very easily again.
[41:46]
So we have need of advertising and stuff.
[41:49]
I can get started on it just as soon as we have an agreement going to contract.
[41:54]
Good start.
[41:55]
Yeah.
[42:02]
I would like to know, would it be less expensive to do the rally at a different time frame
[42:09]
than the Fourth of July week because you talked about federal holiday, you talked about
[42:14]
all the different things that we have to do during that week, you have all these people
[42:17]
running around trying to find who blew their hand off and all that stuff.
[42:20]
If you looked at a different date, would it make more sense in terms of the costs?
[42:26]
Would it be cheaper if we did something else that wouldn't involve a holiday weekend?
[42:30]
Those are just thoughts that I have on that side because you said we're already kind of limited
[42:34]
in resources and what we're doing, what if we didn't do it when we're limited in those resources?
[42:40]
We did discuss that and I actually brought it up with motorcycle clubs.
[42:45]
I brought it up with my Corbin, Ray Catello, you need to have everybody to have the day
[42:53]
off in order to get them to show up.
[42:57]
So yes, it makes a very good point that we wouldn't be paying federal holiday and Davis
[43:02]
making wages to officers that are already beleaguered with a bunch of other things that
[43:05]
they have to do on top of this and then making double time and a half and everything certainly
[43:09]
represents a not very cost effective way to police and event. But at the same time, do
[43:18]
weekend before the weekend after you're not going to have people with the availability
[43:23]
to do this. So a lot of time, but it's a three-day weekend for them. We can get writers
[43:28]
from Texas can come in because they have the whole weekend off, so they'll set aside time
[43:34]
on 4th of July weekend to come. So if you draw a circle from from where
[43:38]
Hollister is to what I see literally come into the bar and it's kind of nice
[43:43]
because afterwards I could be stickers you know I was here and they'll
[43:45]
say where it was from and everything like that. We literally have from if you draw
[43:50]
a line from from the midpoint of the country to where we're at right now we do
[43:56]
get people that come all the way from there. We've got a guy that came in from Florida
[43:59]
But primarily if people have the time they have this face to be able to show up to our rally, it's because they had the weekend off anyway, and moving it off of that rally would be an offense to the people who follow the tradition of the history which is freedom veterans who came and helped us when World War II, or some early kicked out of town because they were a little rough around the edges undike that's beating the PTSD we have for them it's the tradition of honoring those veterans.
[44:28]
So, I got HALS from the people that I tried to convince, well, what if I moved it off
[44:35]
there?
[44:35]
They said, well, we're going to show up on 4th of July anyway, because that's our holiday.
[44:39]
And if you want to do it on another, you know, after that, we'll see how many people show
[44:43]
up.
[44:44]
But again, it becomes down to you, it's a federal holiday, so you have more availability of
[44:48]
those guys who write motorcycles, which are usually a demographic of people that are still
[44:52]
working, but get the weekend off.
[44:54]
So, it's a great opportunity to have them in their availability, and of course the
[45:00]
Is you pay a lot more for the same police officer on that particular day and it's much more frustrating for that individual because he's dealing with a lot of things anyway.
[45:10]
It's awesome. Any more thoughts?
[45:14]
Jeff, what was your name?
[45:17]
First name, last name, and then that culture.ca.jl.
[45:24]
So we are done with that.
[45:26]
So Jeff, just really quick.
[45:28]
When are we gonna bring this item back?
[45:31]
Well, I think we have enough to report some feedback
[45:37]
right to the city manager and or council.
[45:42]
We can say what I would like to be able to say is do we have a vote for a recommendation
[45:49]
that we investigate issuing RFP as a city, and do we include these items like a family-friendly component?
[46:01]
To explore that and really put some emphasis behind that, do we look to expand the duration?
[46:08]
I think the current version of the draft RFP said for 40s.
[46:12]
Oh, I think we should accept proposals being three more days.
[46:20]
You know, I think on the improving local business engagement,
[46:25]
I like the idea of trying to utilize the storefronts,
[46:29]
but that seems obviously you have to have willing,
[46:32]
participate in both of those things that we're going to want to do that right so so that we take a
[46:39]
concerted earlier effort. So I would say a recommendation that I heard taken sense that kind of
[46:48]
stuff would be is that we would engage with the business community sooner on on particularly the
[46:55]
downtown board or businesses we need sooner engagement try to get it by ending to the concept of what
[47:01]
they could do, choose to participate or choose to rent out the storefront, if you will,
[47:07]
and see without leads.
[47:10]
We talked about, obviously, the vendor mix needs to be different and you spill out
[47:14]
more marketing.
[47:16]
So I think we've got a good foundation for some recommendations, and then what I would
[47:22]
suggest is that we report that out, right, the commission money through the staff, we report
[47:28]
that back out to city council and our city manager.
[47:34]
So I mean I before we entertain a motion can we do public comment yeah so all
[47:43]
that said can we is there anybody in the public that would like to comment on
[47:47]
this item. Yeah from Bill's book and I'll make
[47:56]
it perfect. I'm not anti-arali but
[47:58]
Jeff's comment to start off the meeting was a hurtful, all right, when we get notified
[48:02]
one day in advance about the meeting about this, that's why there's nobody here. People
[48:07]
can't drop the ball and come here one day in advance. The same thing happened two days before
[48:12]
the rally started. I think Peter's in the room, Benito leaks in the room, I don't know anybody
[48:17]
else over the room when the city decided to have a meeting about how the planning of the traffic
[48:23]
and what's going to be impacted two days before the event. So I don't mind having a party
[48:28]
and having a rally in all this, but the planning for a person who's in business 365 days
[48:33]
out of the year, we get kind of treated like an evil stepchild or somebody who's not
[48:37]
really good at it. We need more better planning. At the meeting there's a lot of questions
[48:41]
about whether or not this was here. A lady at the hair salon says, I'm open on Friday.
[48:45]
How am I going to get my clients? Is this part going to be open? A lot of answers went
[48:48]
unanswered. Karate studios said, you have to go pick up your kids' troop box and wait for
[48:53]
the event. We didn't know this was going to happen on Friday. They're going to close the
[48:56]
street on Thursday. So I get all this stuff and it probably makes money great for everybody.
[49:01]
If we have to close our business, which we don't, we stay open and fight through the blockade
[49:05]
on East Street and then it went around. I would announce the business by area and I asked
[49:10]
who made money who didn't. One bright example is great is that things on East Street down
[49:16]
closed early Saturday, his other restaurant on Main Street made a lot of money. That's great.
[49:21]
I'm all favorite making money. But we need better organization. I'm trying to be a business
[49:25]
so we're going to be treated like somebody on the side.
[49:28]
The point of matter is that you've got to have planning,
[49:32]
you've got to make it happen.
[49:33]
Don't forget about the people who are in the area
[49:35]
of the rally who are impacted, all right?
[49:38]
Because all these things are great.
[49:39]
I haven't heard any numbers.
[49:40]
Do we make money pretty this year?
[49:42]
We heard $200,000 loss.
[49:44]
I don't mean having a party and losing money,
[49:46]
but garbage rates are going up 60%.
[49:48]
Our water rates went up 30%.
[49:50]
I don't mind losing money.
[49:52]
But as a taxpayer, I want to make sure
[49:53]
that we're using the money in the right way.
[49:56]
That's all.
[49:57]
And at Peter and everybody else comes together,
[49:58]
it has a great plan.
[49:59]
I had no problem with it.
[50:01]
But we have to look at the big picture and find out
[50:02]
what we're doing.
[50:03]
And as a business owner, I don't feel like we're being treated right.
[50:07]
And Jeff, I don't know if the airport is
[50:09]
a viable liability for having an event out there or not.
[50:12]
Sturgis, like Peter said, I've been to Sturgis
[50:14]
one time, not as a participant.
[50:16]
But they have an event center outside the perimeter,
[50:18]
all over the place.
[50:19]
I don't know.
[50:20]
We had a lot of park 40 years ago, it didn't work
[50:22]
because it knows where it is.
[50:23]
We have an airport is that a viable option? I don't know, but in the meantime we're here to make money
[50:28]
It's a promoter's making money than great no problem. I want to make sure my store is protected at night
[50:33]
That's all I want to make sure but the blockade on East Street and the free flow of traffic affects our business
[50:38]
And we're notified that to close the street, you know
[50:40]
20 brothers prior to and then there's garbage that's left over and I had to clean up
[50:45]
It's all the little things
[50:46]
But I just want to make sure that the people know that we are here all the time for Hollister
[50:51]
All right, I'm not anti rally, but just make sure you don't forget us, that's all.
[50:55]
And as a business owner, some of you are a business owner, so that's all.
[50:58]
Just want to be sure we did that because you're comment about nobody here tonight as a business owner.
[51:03]
One day notice for an email and the same thing happen when we want to do the fun about how the rally went.
[51:10]
One day notice, that's why the movie is here.
[51:11]
I think, thank you, Bill, and you bring up some very good points.
[51:14]
But one of the things that we had within the first two years of this was our promoter went
[51:21]
from the lead guy who was going to do the architectural as to how it was going to go down
[51:26]
to him just being basically a consultant and the city in the midst of trying to do a lot
[51:31]
of forensic accounting which was taking up the majority of their time, tossed this off
[51:38]
along to an individual and set, figured out.
[51:42]
And he did a great job.
[51:45]
A lot of the, you know, ad hoc or lack of direction
[51:52]
as it turns to informing all of the business owners
[51:55]
and everything like that,
[51:56]
we should be able to avoid this coming year.
[52:00]
If I'm involved with it as I hope to be,
[52:03]
we're gonna try and see if we can include
[52:05]
each one of the businesses with regard
[52:07]
to access to your business, how it affects your business, whether or not you want to be involved
[52:11]
with the rally in some capacity and making sure that you have access there in. What we did
[52:17]
in the last rally was okay we've got a footprint okay this is what's going to work and then of course
[52:23]
you've got in government you've got any number of agencies that have to sign off and approve on it so
[52:29]
you can't present anything until fire and police and everybody else has been able to sign off okay
[52:36]
We'll do the best we can to hire that out ahead of time and be able to let everybody know how it would affect everybody.
[52:43]
Provided we even are able to do a rally, but I know that if I've involved with it, I know for certain that what's good for my neighbors is ultimately good for me.
[52:51]
And if it's not good for them, it's not going to be good for me.
[52:53]
I'm not a politician. I'm just hearing an advisory thing as a business or myself, and I would not want to do anything that harms anybody up or down my street.
[53:02]
And in fact, my goal is to try and make it good for everybody in the entire town or not to do it.
[53:08]
So, typically, just,
[53:11]
procedurally, we don't respond directly to comments and chair.
[53:17]
I mean, I still think what Peter said is very valid.
[53:22]
Sure.
[53:23]
Yeah.
[53:23]
To what I'd like to recommend right now is,
[53:26]
we have a commission that needs to leave.
[53:35]
Thank you so much.
[53:36]
Thank you so much.
[53:37]
Thank you so much.
[53:38]
So yeah, I mean just to close it down.
[53:39]
I mean, ultimately it sounds like we just need a planning process.
[53:42]
If I could be added to when we bring this back.
[53:45]
That planning process obviously is we need to somehow build up.
[53:51]
An email.
[53:52]
Email this or some.
[53:54]
Yeah, some way of basically presenting out that information.
[53:56]
The business community is aware of it.
[53:57]
So there.
[53:58]
And there were a little bit in advance, right?
[54:01]
When you say something, I think on the city side,
[54:04]
you know, again, I spoke to the fact that we need
[54:07]
to make certain commitments earlier,
[54:10]
because the result of not making the earlier commitments
[54:14]
is the lack of time to engage properly.
[54:18]
Right.
[54:18]
So, I mean, you guys got a throw in the back.
[54:20]
I feel like that the comments we just heard are validation
[54:25]
that we did not make our commitments to conduct the rally
[54:30]
and the necessary commitments and the different facets
[54:33]
of it soon enough to have the proper engagement.
[54:37]
So I appreciate businesses that are here and represented
[54:42]
and so it was good public comment to hear.
[54:46]
I think I've heard that and seen that in social media
[54:49]
as a common thing for others in the downtown quarter.
[54:53]
So yeah, I'm happy that we've at least had one person that could make it in the talk to us so I mean
[55:00]
I'd like to finish the conversation with making a recommendation to bring this back as an official rally committee
[55:05]
Or part of the agenda for it to be part of the our process our purview as a commission. We don't create committees
[55:12]
Well
[55:14]
And so at this point, we would be making certain
[55:19]
recommendations here
[55:20]
I think back to the city and then what we need to see is is the city council going to
[55:28]
what is their direction around the rally and then look to say okay would you
[55:33]
like us to bring an item back would you like maybe maybe we use this
[55:39]
commission to that are a piece maybe we so we look at can we get a roll but
[55:46]
that direction at this point we've fulfilled what our preview is which is
[55:50]
to take feedback and give suggestions.
[55:53]
I think we've been very complete in that,
[55:56]
and I'm sure we could spend a lot more time.
[55:59]
Could we make a part of our agenda,
[56:00]
every meeting that we have to have back and forth
[56:04]
with the business owners as it relates
[56:06]
to where we are with the rally and get feedback,
[56:09]
but also disseminate the any progress
[56:12]
that's being made on its own.
[56:13]
Anything's going to be considered.
[56:15]
What I just want to say is that we have
[56:19]
I've fulfilled our purview at this point.
[56:22]
It's now in the hands of the council
[56:23]
to receive those recommendations
[56:26]
and kind of give us the direction next.
[56:29]
Now they say to, yes, we want to continue with the rally.
[56:34]
We want to increase the engagement.
[56:37]
Then maybe that comes back as a standing report out item
[56:40]
here in this budget, okay.
[56:43]
So, and we can also call special meetings.
[56:47]
We don't we're not just limited to quarterly. So if we're getting to critical times around certain
[56:55]
Myel stones that we should be achieving in this we've been certainly talk about and getting on a special meet
[57:02]
So so to be clear as the chair
[57:05]
I want to make a recommendation to make it a standing item to bring because here to think we need to have clarity from them
[57:12]
from the commission, right?
[57:14]
Granted, right, advisory, I agree, Jeff, we're not
[57:17]
legislative, but we can give a consistent message to the council,
[57:22]
and I would argue that is, you know, with, you know,
[57:26]
with the commission vote, that we want to make this a standing item
[57:30]
at, you know, and ultimately, we are directly involved
[57:35]
over the planning process of the rally into next year.
[57:38]
Certainly, there is a section in our agenda
[57:41]
for staff and commission reports so I can provide updates from the city side on on rally and then
[57:49]
there's nothing's update I can certainly say well you don't you don't have anything just yet
[57:54]
sure right so I can make it a standing item inside of that component for sure no I'm but what I'm
[58:01]
asking is for the us to actually have a vote to ask the city council to basically make this part of
[58:07]
are objectives as a commission?
[58:12]
Well, we're not going to always have a staff report in the actual items where we're
[58:17]
taking that what I'm saying is so there's not necessarily an actual item that we'd
[58:23]
be making recommendation on.
[58:26]
So again, what we can commit to is understaffing commission reports that we are giving you guys
[58:35]
feedback as to where and what the latest city thoughts are on on the direction of the
[58:40]
process. We can look for opportunities. We can make suggestions to the council that as
[58:48]
they're thinking about ad hoc committees and other things from minding them that we have
[58:53]
great expertise here in this commission too.
[58:57]
And it would be a good idea to decide whether or not to do that.
[59:00]
Yeah, but I don't think Jeff is hearing me. That's why I'm asking for a vote of the commission
[59:04]
to bring that forward as an official, I don't think I have the power to do that.
[59:08]
Yeah, we're, it's an advisory vote, so we, so hear me out.
[59:12]
As a commission, we have the right to make a consensus advisory recommendation, right?
[59:18]
That's one message to the council that says we would like to recommend that you guys
[59:24]
basically adopt this as part of our process to make it an official standing item.
[59:29]
And I would argue, actually, because I actually just have this conversation.
[59:32]
Which I think he said that we would, but it's obviously dependent on how hands on the actual city council is with this item and whether or not they have anything to do with the rally to the staff.
[59:45]
I'm hearing from the council that if you guys want to take a quick vote for majority, we can include it under one or two things.
[59:52]
It won't always be an item like tonight where it's an actual item and it's an engaged discussion.
[1:00:00]
It's with collecting recommendations to report on. It can be part of the staff and commission
[1:00:06]
reports so that I'm reporting back so you guys have the status and we can have a little
[1:00:11]
bit of interaction there as to let's consider bringing in another actionable item that
[1:00:18]
we can make. No, yes, it's going to die for lack of effort. I'm just saying it's not consistent.
[1:00:24]
And to have you at the intermediary jet of this body ultimately all that means is it slows
[1:00:31]
down the potential results right and technically speaking the other recommendation.
[1:00:35]
I know this does actually have this conversation with a city council member is we really should
[1:00:39]
be having monthly meetings if we're serious.
[1:00:41]
If we really are serious orderly is just not effective there's no way like we need to stick
[1:00:46]
to the topic yeah but consistent with that that's my point making it a standing item asking
[1:00:53]
the city council, because the other reality is them being a legislative body, they're
[1:01:00]
overseeing the bigger picture over everything under them, including the committee.
[1:01:04]
That's why our job is to implement the will of the city council and ultimately that.
[1:01:09]
I think I have addressed a staff that is supporting and administers this commission.
[1:01:16]
I've said that we can have it on each agenda, it may not be an actual item, but it will be covered
[1:01:22]
under staff and commissioners. So we can work based on it every time. So I agree with you.
[1:01:28]
I'm hearing the chair and I'm saying that we can have it in one or two as we go forward in each
[1:01:36]
week and build that will allow us to try and keep you and all the other business owners up to date on
[1:01:42]
anything that's going on with the rally rally progress and how it might affect things as we know.
[1:01:48]
and of course you can ask us any questions that we can head forward off to the City Council
[1:01:51]
so your concerns are heard.
[1:01:55]
The City Council will hear a brief staff report.
[1:01:59]
They're not going to get into the weeds that's technically our job and there's not that
[1:02:03]
intent for us to make it a standing item and by default that means it might or it might
[1:02:08]
not come back which means there's going to be a loss of translation and all I'm saying
[1:02:12]
is just for my experience.
[1:02:13]
Things die.
[1:02:14]
I am also up for it, doing this more often so that I can try to be more patient than
[1:02:19]
If we're going to take this here, it's not that that's different.
[1:02:22]
But yeah, I'm hopeful it's that if it's a bit.
[1:02:26]
It is.
[1:02:27]
It's just a same.
[1:02:29]
Do we all agree, City Council, can you please make the Sustainable Item?
[1:02:32]
You want us to be in charge of overseeing the implementation of this into this next year?
[1:02:37]
Again, the City Council has there on per view in what they do and don't do and they create
[1:02:44]
I know I know they're not.
[1:02:45]
They're not.
[1:02:46]
So.
[1:02:48]
And advisory just means we're telling.
[1:02:50]
We're telling what we think they can say now.
[1:02:52]
Yeah.
[1:02:53]
So they could also be saying thank you for bringing this one.
[1:02:56]
We didn't know that's your will.
[1:02:57]
Right.
[1:02:58]
And all I'm saying is technically I'm speaking already.
[1:03:01]
What I know to be true as far as speaking to council folks or individuals.
[1:03:06]
So.
[1:03:07]
That's fine.
[1:03:08]
Like I just want to make sure we don't get to be our credit quickness because
[1:03:12]
is this is don't work well with your office?
[1:03:14]
I guess that's just a question.
[1:03:15]
I think they're trying to understand correctly,
[1:03:17]
the city council in terms of what happens
[1:03:20]
with the rally going forward next year or so on,
[1:03:23]
they will be making decisions around,
[1:03:26]
do we extend the duration?
[1:03:27]
That type of thing that would come from them, correct?
[1:03:30]
Right.
[1:03:31]
And so it's a good idea to mention.
[1:03:32]
Yeah, but they look to us as the subject matter per say,
[1:03:38]
because we're giving it to the week that the date of,
[1:03:39]
why would you extend it?
[1:03:40]
Here's the reason, right?
[1:03:41]
because we have these very thorough conversations.
[1:03:45]
If they see the rationale, then they're like,
[1:03:47]
oh, that makes sense.
[1:03:48]
But if they give you, given that the advisory
[1:03:51]
or the business commission wants to extend it,
[1:03:53]
but we give you no reason behind it,
[1:03:55]
they have a hundred other things on their plate, right?
[1:03:57]
Some agenda items have tons of pages behind it.
[1:03:59]
Yeah, my own account, my own.
[1:04:00]
Right, that's over there.
[1:04:02]
So we have a lot of detailed discussion here.
[1:04:04]
They get the benefit of that through the minutes, right?
[1:04:06]
Back to them.
[1:04:07]
We bring it forward to them.
[1:04:08]
100%.
[1:04:09]
We staff will put together a staff report on the recommendations from the businesses by the commission.
[1:04:17]
So I will write to encapsulate as much of this in combination with the city clerk's office.
[1:04:23]
We will try to come up and make sure that we accurately as best we can to represent majority of what the majority said they want to include as the recommendation.
[1:04:42]
If I just may add, if we wanted to do this accurately, I think I want to speak on behalf
[1:04:49]
of the businesses, would it be fair to say, you know, can we, you know, at some point,
[1:04:56]
can we bring this up to Council and say, you know, to best, you know, represent the business
[1:05:00]
community and how they feel about this and really sending an invite out to the
[1:05:07]
business community and the businesses that participated before the July.
[1:05:11]
Having them here, having them to be able to comment and say that I feel like we
[1:05:15]
can really accurately represent the business community and then maybe we can
[1:05:20]
leave it there and then have it coming back as you know under staff and
[1:05:23]
commission reports but I think I would feel more comfortable if we're going to
[1:05:28]
represent the business community. I would like to see a little bit more of the
[1:05:32]
businesses that participated at the rally to be able to be here to voice their
[1:05:36]
opinions and comments to be able to accurately represent them and be able to
[1:05:40]
fully give that report to Jim.
[1:05:43]
So Jeff, if you feel my bird is copying and putting anything in writing that
[1:05:50]
invites the business owners, when I can walk a little better out of mine can
[1:05:54]
to sing up and down the street and lighting each and every business owner to come to these meetings when they are
[1:05:59]
a full week ahead of whenever they are if I could just get a stack of papers that I can hand out to says to some person.
[1:06:05]
We could also send that out in our contacts as well. So we'd love to help participate to bring in the businesses because that's why we're here to support them.
[1:06:14]
And I would really love to see more businesses here. So we can help.
[1:06:18]
I really would have a little capture thing down on the bottom of it that they can click on with their phone and then they would just get updates by text as to when they're going to do this.
[1:06:24]
but I don't have to wear out the bottom of my shoes.
[1:06:31]
OK.
[1:06:32]
And I think one is, you know, the businesses
[1:06:35]
should be mindful of the fact that the regular meanings
[1:06:40]
of this commission body is quarterly.
[1:06:44]
So the next meeting now, the theme of this number, OK.
[1:06:51]
So it brings the second Wednesday of the day.
[1:06:55]
Would we be able to change that monthly?
[1:07:01]
We can.
[1:07:02]
That's special meetings.
[1:07:03]
We don't have to stick to the quarterly meeting in a month or two.
[1:07:07]
Okay.
[1:07:08]
And then I would also caution against making a standing item because then it's not, you know, the rally commission is designed advisory.
[1:07:16]
You don't want to turn into a single subject commission.
[1:07:20]
No, it wouldn't be that.
[1:07:21]
That would be one idea for the next meeting and have a bigger discussion with the larger business community and see what you get out of that and then see if there's a need for it.
[1:07:34]
My hope is that the business commission drives this conversation. There's plenty of professionalism on this table or on this diet to understand what it's going to take to make not just the rally but anything business successful.
[1:07:51]
If we allow bureaucracy to get in the way, it's going to ultimately cause us to trip over
[1:07:55]
ourselves and not get anything done.
[1:07:57]
I know what it's like to be part of a monthly meeting, a monthly commission, or I know
[1:08:01]
what it's part of, part of importantly, I can guarantee you, importantly, they die because
[1:08:07]
you forget what the last two months even happened and there's so much detail to business.
[1:08:13]
Just I mean, the rally is a perfect example of it.
[1:08:15]
that it will die when it's so we're getting into different items. So if we want to bring it up, we're actually talking about specifically.
[1:08:24]
Chair, I'm going to go out of my chair. I'm going to disagree with you.
[1:08:27]
If we're talking about the number of meetings we need to have in the content and that stuff, that's separate from this item.
[1:08:36]
We've had a good positive discussion. We've got lots of good interaction on this item. Can we close this up and then let's engage in that.
[1:08:45]
All I'm saying is, like I said, I want to give my final point is I don't want to see business
[1:08:51]
commissioners walk away from this commission. It will happen. I'm telling you it's going to happen.
[1:08:56]
If there's not a seriousness about why where you begin. Businesses like Peter and Steve and Adam
[1:09:02]
have a hundred or the hats that they're wearing. And they're not going to come back if they're not
[1:09:06]
going to see proofs. They are hearing questions. Can we move that discussion to understanding
[1:09:11]
I think mission reports and finish up with this item.
[1:09:14]
You need to stay on our agenda.
[1:09:16]
We have two quick questions.
[1:09:18]
Is it possible to move into the agenda
[1:09:21]
to have this discussion to where we can do these
[1:09:23]
more frequently and do you have the panel with it?
[1:09:26]
Yeah.
[1:09:27]
Okay.
[1:09:27]
The leader in the agenda.
[1:09:29]
Perfect.
[1:09:29]
Yeah, that moves a little bit.
[1:09:30]
That's the leader in the agenda.
[1:09:31]
We'll play that one for a vote.
[1:09:33]
I'll make a recommendation at the end of the meeting.
[1:09:35]
Thank you.
[1:09:36]
So yeah, we're on to item number five.
[1:09:41]
three discussed the downtown district and suggestions to make the downtown district
[1:09:45]
a fall destination. There's a lot of details to this. I'm going to give a staff report on what that means.
[1:09:50]
I'll give a couple of my thoughts, but ultimately I'll go ahead, Jeff.
[1:09:54]
Well, just as the agenda breaks down here, the kind of leading thoughts that we had were like,
[1:10:02]
Okay, downtown lighting could be improved, maybe something like
[1:10:08]
incorporating bands or DJs and then maybe some themes for
[1:10:15]
kind of our send video quarter as we move towards the call.
[1:10:23]
And so that's kind of where we're listening to suggestions.
[1:10:27]
Yeah, I have lots of ideas that I'm bummed out.
[1:10:31]
Omar is not here. I would like to see what I've gotten back from community is that would be
[1:10:36]
fantastic having our own version of like Christmas on the park for downtown. We have a great
[1:10:42]
historic downtown and we need to really use that to our advantage. Incorporating businesses bringing
[1:10:48]
businesses bringing our community downtown making it walkable. So I think that's a great idea just
[1:10:55]
if we can have the discussion there and incorporate that. That means having you know tying it into the
[1:11:00]
life on celebration. Let's do a tree lighting. Let's have, you know, organizations, nonprofits,
[1:11:07]
charities, let them have them decorate trees. Let's have that featured downtown. Can we use
[1:11:14]
some of the vacant locks there? Can we run back? Can we put the trees there? You know, carriage rides.
[1:11:19]
I mean, we have hay rides, apple cider rides. We live in a farming community and we can get
[1:11:25]
forces. We can get carriages. We can get hay rides. We can bring people downtown. We can get people
[1:11:30]
to stay downtown, storefront, decorating, you know, I think the biggest thing is we want
[1:11:37]
downtown to be walkable and I think if we create these events in like the fall,
[1:11:41]
doing like October fest, like you said, I think there's so many ideas that we can really pull
[1:11:45]
together but incorporate the business community and have them here as a part of the conversation
[1:11:50]
to be able to really bring that to life and get them excited about business time in the fall
[1:11:57]
and shopping. I know I'm sure you would love to see people coming up by books and spending time
[1:12:02]
at your books or during the holidays, right? Incorporating cocoa, you know, stops. Having a mug,
[1:12:11]
you know, I think there's just so much that we're leaving on the table and I think, you know,
[1:12:15]
really utilizing this commission to be able to really put things forward and just execute on them
[1:12:22]
And really just I think these ideas are great and I just would love to be able to see them come to fruition.
[1:12:33]
Yeah, I mean I think I don't know there's so much energy we have I think that I think there are certainly in terms of other events through the fall.
[1:12:43]
I'm all for it.
[1:12:44]
I think it makes a lot of sense, but I think we need to decide what would make the most sense to investigate and go after.
[1:12:52]
And then puts some more energy into it.
[1:12:55]
So something like, like, D.A.D.
[1:12:58]
Desmondos, right, is, I think, a very popular event.
[1:13:02]
I know in San Juan Patista, where, you know, my wife is from
[1:13:05]
and we've been very involved there with this yatro.
[1:13:08]
And there's a lot of community participation and a lot of
[1:13:12]
great things are the parade that happens as part of it.
[1:13:16]
Our food truck has been part of it, so that's why I know about it.
[1:13:18]
But it's a very actively supported by the community.
[1:13:23]
And it's something that I think we could do a lot with.
[1:13:27]
So I think picking in a couple of events like that
[1:13:31]
or dates on the calendar where we can bring in
[1:13:34]
some real community support and do a lot with it
[1:13:37]
make a lot of sense.
[1:13:38]
But I think you got to decide which of those
[1:13:42]
makes the most sense and then go after them
[1:13:43]
and then you can always expand it in future years.
[1:13:45]
But I would much rather have a couple of things we want to do and make them really successful
[1:13:51]
Then get diluted. I guess this kind of might be what the first thing we need to do is we need to make the downtown more walkable
[1:13:58]
Back when Ignacio was the mayor
[1:14:01]
One of the problems that we had was we had a fair amount of crime happening at night on San Benito Street
[1:14:06]
And there was a discussion as to you know how to fund getting more police there
[1:14:11]
And I said you just really need to take an example from
[1:14:14]
and send was visible.
[1:14:15]
If you get down there, there's lighting everywhere
[1:14:17]
and fully still like an audience.
[1:14:20]
So I actually went with a bunch of other business owners
[1:14:22]
and we started wrapping the trees ourselves
[1:14:25]
with Home Depot Christmas lights
[1:14:26]
and then they got a contract out.
[1:14:28]
And that's what needs to be put up datedness.
[1:14:31]
We do need to first and foremost,
[1:14:32]
we need to update and increase the lighting downtown.
[1:14:36]
Secondly, I like the idea of having like the hay rides.
[1:14:39]
We do need to use all of our community resources
[1:14:42]
is like Matt only the only the honorable link who already had a trunk or
[1:14:46]
tree event where the whole writers would come down and give kids and you know
[1:14:49]
and they're providing all they need is the parking spots and cost the city
[1:14:52]
nothing to provide a safe place for kids to get that. I like the idea of having like
[1:14:57]
the beer and wine stroll set up was something really
[1:15:00]
We have carriages where people could jump on the carriages and do like a hay ride. I think we could also do like a pumpkin carving contest very easily in a very little expense. We could probably get the business owners or something like that to buy 20 pumpkins from J&D farms or something like that and have, you know, a pumpkin carving contest amongst the different businesses and see who has the best fun. These are very easy things to do that we could put back on the people of the city as you mentioned with San Juan Matista. It's primarily civic driven. And so it's just a matter of us.
[1:15:29]
just going and talking to the business owners and seeing what do you want to do in this fall
[1:15:33]
and then seeing if the city would be admissible towards cleaning up all the horse poop if we were
[1:15:38]
to do that and finding a way to ensure the event because where there's horses there's problems.
[1:15:43]
So that would be the only liability but I do believe it would be awesome to have some sort of a
[1:15:48]
fall event that really honors our history in terms of giving us an identity as a primarily farming
[1:15:54]
community, that's where we should at harvest, bring out our culture and celebrate our culture,
[1:15:59]
because otherwise, if we don't, we're just another challenge strip most. And so, and all
[1:16:05]
good comments to put it in context a little bit. I know that part of this conversation,
[1:16:09]
definitely with the lighting was to address ultimately the downtown, the vibrancy, right,
[1:16:15]
to make it safer, to increase lights by default creates more visibility, less attraction to people
[1:16:22]
that are trying to do bad things, but economic development wise, I mean Peter mentioned Ignacio
[1:16:29]
and I used to joke with him that we were like the radiators, springs of Salmonego County, right?
[1:16:36]
I don't know. You guys remember them? We'll be cars, right? Kids. I still have little ones,
[1:16:40]
but the whole point is 25, you know, a big duo over on the downtown vibrancy, right? There's not
[1:16:47]
as much economic development. People have less of a reason. Valley, you have a bond pass. That's created
[1:16:51]
a negative effect. So the economic development in our downtown is really suffering and the whole idea
[1:16:56]
is to not even just make it a one thing but more of a season where there's kind of certain pieces
[1:17:02]
in place. These are all infrastructure type pieces. Things that the cities slowly administering right
[1:17:07]
even the permitting process, you're also dealing with code enforcement, all those things need to be
[1:17:12]
addressed ahead of time so that these things are happening organically without any hiccups and
[1:17:18]
you know, liability issues or whatever, right, whatever that means.
[1:17:22]
So that's where the conversation basically started and making the downtown, you know,
[1:17:26]
I had heard even considering like maybe after 6 o'clock just shutting down the street, allowing
[1:17:33]
fire pits downtown, things like events like what Christine mentioned to infill in ultimately
[1:17:40]
create that vibrancy, but all this would have to be pre-programmed and even marketed ahead
[1:17:44]
of time.
[1:17:44]
The community would want to, you know, sorry that the consumer part of our community would see it and want to be a part of it and obviously plan their day so that they could be a part of it.
[1:17:56]
That's basically the gist of the conversation and you guys are mentioning the same thoughts about how to make that happen.
[1:18:05]
Adam?
[1:18:05]
Um, uh, the only thing that I noticed is that there's certain communities that have
[1:18:12]
something like a candy cane lane, um, like a Monterey or play a row of one of those has
[1:18:18]
the whole community that comes together.
[1:18:21]
Now that kind of park, it's got a surrounding area, it's in a residential area, but I like
[1:18:26]
the idea of incorporating a lot of these ideas into one unified event, uh, and it could be
[1:18:32]
an ongoing event, could be a month long thing.
[1:18:34]
But, you know, you would mention there was a, if we could do a tree lighting or tree decorating, and that actually already takes place at the Veterans Memorial building.
[1:18:46]
Lights off very, pretty much takes care of them.
[1:18:48]
Right, right. But the problem that I'm noticing is we also have like an ice rink that pops up.
[1:18:53]
Yeah, skating, right. Yeah, and so all these different things are wonderful, but they're all individuals
[1:19:00]
Separated and I think we can unify it somehow and put groups together. We have a wonderful thing down a little park
[1:19:08]
That said it ran by an event organization that is putting this together
[1:19:12]
And so just throughout different ideas and we can incorporate it all into
[1:19:17]
Christmas plays and stuff, but they've got a lot of to write or some not sure on that
[1:19:22]
And either way, to your point, by creating some kind of a network that's talking about
[1:19:28]
the very things of it, we're not, you know, most of the way I do think we need to get
[1:19:33]
the lighting resolved downtown to make it well.
[1:19:35]
That was everyone.
[1:19:37]
That's definitely, that would be the strongest recommendation that I could think of that would
[1:19:40]
make the biggest difference.
[1:19:41]
Beyond that, if there were Christmas decorations that, you know, the city wanted to do some
[1:19:46]
both decorations on those little poles that have the veterans on them, or something like
[1:19:49]
that wrap a pole with something you put nice last about a week out here though.
[1:19:54]
But having an event that is community based like the trunk or tree type of event, or when
[1:19:59]
we do the lights on parade having the cars themselves have Christmas lights on them or
[1:20:03]
something like that would also be a cool thing.
[1:20:07]
I like the idea of having a specific harvest type festival event where we do something like
[1:20:12]
the beer and wine stroll or something like that, but you could actually jump on a car
[1:20:20]
I think it was like even with a trunker tree wasn't there like some kind of a you know issue because they tried to do it and there was some kind of a like they didn't have a permit or something.
[1:20:31]
And that's a big downer right then at that point.
[1:20:34]
So all the cars were legally parked but the police department did have a problem because they were given a complaint that they were doing the trunker tree without a permit and it is somewhat an event.
[1:20:44]
But we can run that through the halls of downtown association.
[1:20:48]
That was my recommendation back then.
[1:20:50]
I've introduced Omar with the entity that provides that.
[1:20:53]
And I think that's the direction that they're going to go.
[1:20:56]
And, you know, thank God we've got him here on the council because now we do forward a lot of these events through the downtown association as we come up with them.
[1:21:03]
But again, I think the strongest thing that we could do for downtown is improve the lighting.
[1:21:07]
I think that's that's first and foremost in the agenda because before we can have events down there,
[1:21:12]
it needs to feel safe for a person to walk to spend with them.
[1:21:18]
More lighting would be amazing.
[1:21:20]
A monoray is like, it's like being almost
[1:21:22]
it feels like in the one hand.
[1:21:23]
We have suggestions, because I believe that lighting,
[1:21:27]
the additional lighting, that's on.
[1:21:29]
It needs to be difficult.
[1:21:29]
There are a lot of trees and stuff, right?
[1:21:32]
So do we have?
[1:21:33]
I think this is just the trees.
[1:21:35]
Well, I think we have Shefford's holds.
[1:21:38]
They are mostly halogen, which are not only
[1:21:41]
more expensive energy wise but they're also not as bright right because you can control
[1:21:47]
LED lighting better so if there's a way that I actually had heard from the first city
[1:21:51]
manager that they had already purchased the lights or something they just needed to install
[1:21:55]
them so but regardless of the fact you almost have to try to assume how you want the downtown
[1:22:04]
lighting to look like and then that way you infill it with whatever that.
[1:22:09]
And my understanding is there was a maintenance contract with the initial install, I'm not sure if that's still a case or not, but all of the trees need
[1:22:17]
Sproosing up a little bit because some of the wires have fallen and things like that
[1:22:20]
So the first thing I would do is find out whether or not it's actionable to to rely on that contract to have them
[1:22:25]
Just fix what's there and repair what's there and then you have a zigzag going across there
[1:22:31]
And I would see if it's possible to over double that Chris crossing if you give more light to it
[1:22:38]
It just really will you already have one string that just exactly across the street
[1:22:43]
You just need one more doing the same thing. Yeah, I mean, right right ultimately throughout the world
[1:22:50]
November into December you have kind of this like slow down effect of tasking right
[1:22:55]
Yeah, so so creating a positive outcome out of that turning it into where the lighting gets put up and then all these things
[1:23:04]
even just creating that network, and then have the team and the HDA work together, try
[1:23:11]
to come up with maybe some fine floor, some kind of festivities or events, right?
[1:23:17]
Or even just creating the network where they're working together, and then that even gets
[1:23:22]
message through the business community, I think would have an amazing effect.
[1:23:27]
A lot of people don't even know things are happening, when they are happening and very
[1:23:31]
I think they're I think trying to motivate people to want to come downtown pretty much as part of a social engagement, right?
[1:23:41]
So maybe that looks like yes, you want to have the bins with themes going on.
[1:23:48]
But those are going to be like one or two just because it's a heavy lift by somebody.
[1:23:53]
when it's the city or when it's house downtown association or it's by the chamber or if you get
[1:23:58]
volunteer groups from all the businesses it's going to be a heavy lift by somebody so
[1:24:04]
what about um thinking about like music that would add to that maybe some fire pits or something
[1:24:13]
like that around the vets hall building you've got a nice front to the building there and it's well
[1:24:20]
bit right there in front of the building, right? So if you had like different
[1:24:25]
thing bands every weekend on a rotation that would come and play from like 7 p.m. to
[1:24:32]
10, 3, 11 p.m. and you added some fire pits and you had some some chairs there and
[1:24:40]
then maybe maybe we have a food truck that holds up and serve hot chocolate or
[1:24:46]
or something like that, that's not available around by the businesses currently.
[1:24:51]
Is there anything to get people to walk down there because the idea is to feed them there?
[1:24:56]
There is too much, actually that's a good part of the conversation.
[1:24:58]
There is a lot of dense space downtown in the union.
[1:25:01]
I would say as a venue owner, I would be resistant to creating a publicly ran venue
[1:25:06]
that is in competition with privately owned businesses.
[1:25:10]
I think that, again, if we give a little razzle dazzle of lighting to downtown,
[1:25:16]
that will be enough reason for people to go down there.
[1:25:19]
And then of course, we can incentivize individual business owners
[1:25:21]
to have events going on in conjunction
[1:25:24]
with the publisher downtown says,
[1:25:27]
it's something like the beer and wine stroll
[1:25:28]
or something similar to that of a harvest kind of thing.
[1:25:32]
You know, carving pumpkins or something
[1:25:34]
like that and having a pumpkin carving contest.
[1:25:36]
I'm certainly not suggesting that we compete like
[1:25:38]
with selling these early.
[1:25:40]
But I'm saying like if you had bands there
[1:25:44]
plus to that pay if we utilize the, that's all building. It's a beautiful venue, right?
[1:25:49]
It is. It seems to be an underutilized, and that also draws people from innings of, kind of
[1:25:56]
from South Street, from Port Street, to come and walk that so it gives the opportunity for other
[1:26:02]
businesses to get their business as they're strolling to. So the idea of like, if you just
[1:26:08]
had a committed series of bands that were set to come there so people could come and
[1:26:15]
sit from 7 p.m. to 10 p.m. to 10 p.m. but say now they're going to enjoy the band for
[1:26:22]
a while and they get cool, they get hungry, they want to get food, whatever it might be,
[1:26:26]
right?
[1:26:27]
So I've found that those events generally tend to benefit the businesses that are within
[1:26:32]
about one block. Beyond that, we're in a group of people, aren't there people like to be within
[1:26:37]
crowds? When the crowd thins out, so does the business participation, which is why I'm still
[1:26:44]
kind of a proponent of fixing the lighting and then creating something where you have to move
[1:26:49]
from venue to venue in order to take part of the event, which could be judging a pumpkin carving
[1:26:54]
contest or participating in a beer and wine show type of thing, but something that all the business
[1:27:00]
as owners can mutify in an event.
[1:27:03]
I'm not against having live bands out downtown
[1:27:06]
and having some sort of a thing like to say
[1:27:08]
with the farmers market or something like that,
[1:27:09]
where you give a theatric event
[1:27:13]
to there being something downtown.
[1:27:15]
But I think what's more sustainable is to put it back
[1:27:17]
on to the individual business owners in the community
[1:27:20]
to say, hey, we would like to do an event in this time frame.
[1:27:25]
We would like your participation in it.
[1:27:27]
buy in as cheap as buying 10 pockets and we'll have you know people and kids come over and everything like that
[1:27:34]
You can bring your ticket over for a you know a drink or a coupon or something like that
[1:27:39]
But I do believe really quick. I agree in a little bit with Jeff
[1:27:42]
If you have downtown like if you have some kind of metrics by creating a non-compete clause or something right
[1:27:50]
You're not gonna allow anything to think it's already there right if there's Mexican food
[1:27:54]
obviously you wouldn't have that, but something that my eat would, I just don't like
[1:27:57]
half the food truck. Well all I'm saying is yeah I mean regardless of that
[1:28:02]
you're right. I know for me I would have never even touched the brick and mortar
[1:28:06]
if I hadn't built like through years of you know out and getting out in the open
[1:28:12]
right where people see me that thinks a lot of risk right a lot of people it's
[1:28:16]
hard for them to assume that risk and then all of a sudden get to brick and mortar
[1:28:18]
which automatically becomes a whole for cost. But if you create that opportunity
[1:28:22]
give them some visibility. They actually get some traction. They understand their marketing.
[1:28:25]
Before you know it, they get comfortable. Then all of a sudden, they're the ones filling in the
[1:28:28]
place. Steve, I think it's the perfect example of that. I think there's models for what's been
[1:28:35]
successful in this area. I don't know if you guys went to the beer and wine stroll in South.
[1:28:39]
Oh, in San Juan, the Houston. It was two or three years ago. It was put on by the spirit of San
[1:28:45]
Juan. It was incredibly successful. And it was incredibly successful because they integrated it in
[1:28:51]
with the businesses. So, you know, they have like a dozen different venues and each venue
[1:28:56]
was in a business. And so, you have a wine vendor that partnered with a business. So,
[1:29:02]
you would go to...
[1:29:02]
I'm sure I've missed a beer and wine store like now, but what we should do is, in my
[1:29:05]
talk, to over the best one. What is beer and wine store in there?
[1:29:09]
I don't know.
[1:29:10]
Yeah, that's true.
[1:29:10]
So, what do you do with another one?
[1:29:12]
And that would be a harvest-time festival, exact same venue, exact same format. We can bring
[1:29:17]
in everything in terms of who trucks and everything like that, but I do agree that a band
[1:29:23]
at that time may be appropriate in setting up a whole festival downtown, but I'm going
[1:29:28]
to go back to lighting again. The first and foremost thing that would attract people
[1:29:33]
downtown is if it was really well taken apart.
[1:29:39]
That's going to be a year long lasting best
[1:29:43]
staying for the buck revenue spent because people are already going to be going down because
[1:29:48]
it's brighter and there's something to see. Then you throw an event on top of that, you'll
[1:29:51]
have more people showing. Yeah. So just to kind of add to the lighting, I know of course lighting
[1:29:58]
is phenomenal, but we're...
[1:30:00]
I do want to add is some of the lighting on the side streets, although it would help with the city, but some of those, for example, by the chamber. That's the landlord thing. Some of the buildings, some of them, the lighting is not working. The lights have gone out. And I'm at the office late. And so when I'm looking down some of the side street that some of the businesses, but some of them that do have the burden water, you know, part of it is landlord and some of them.
[1:30:28]
Do have lighting provided which is pretty bright on some of the side streets, but again it's getting into your landlord and making sure that those like their length or being maintenance aside from additional lighting.
[1:30:41]
But to go back to Jeff's point, we are in a good area where we can see really great models for a Thursday night music series Friday night music series and they're successful.
[1:30:53]
So, there's no reason why we can't near that, and really, for example, one of our
[1:30:59]
registered chambers down the street, they put on a successful Friday night
[1:31:04]
meetings experience. That is extremely well attended. I have attended just to kind of
[1:31:09]
really see the outpour of community members and the vendors there, and where they
[1:31:15]
have it. We could easily mirror something like that here and do it at Dunpark.
[1:31:20]
work. Have a music. Of course, but if we're looking at even incorporating other businesses,
[1:31:27]
we don't want to take away from downtown because the idea and the goal is to make downtown
[1:31:32]
walkable and to create more foot traffic there. So that way businesses, you know, can see that
[1:31:38]
foot traffic. But again, we're here to be able to really be creative and to see what's really
[1:31:45]
going to work for businesses overall in the community and what we can bring to the community
[1:31:49]
but also tying in our businesses. So I think at the end of the day we can sit here and we can
[1:31:55]
talk about all the fantastic ideas that we all have but I think at this point what we need to do
[1:32:00]
is we really need to lock it in and say okay well we have you know four seasons a year can we do
[1:32:07]
if we can all agree that we would like to see something for Christmas we'd all like to agree
[1:32:11]
that would see something for harvest.
[1:32:13]
We have the wine and bear show,
[1:32:14]
which is something we can do in May,
[1:32:16]
can we do like a taste of San Benito,
[1:32:18]
which I've talked about doing with the chamber
[1:32:21]
and bringing that back.
[1:32:22]
So that's something that I'm working on currently.
[1:32:25]
And that would be more than just like-
[1:32:27]
In different businesses.
[1:32:29]
Right, no, this is just,
[1:32:30]
this is featuring our current wineries,
[1:32:33]
featuring our restaurants,
[1:32:35]
featuring the businesses that we already have locally
[1:32:38]
and making sure that they're highlighted.
[1:32:40]
this is something that I've already been working on on the side but again I think the
[1:32:45]
biggest thing here is I don't want us to get too carried away because we can all have
[1:32:48]
great ideas and I know we have the best intentions for our businesses but I think right now I
[1:32:52]
think the most important thing is I really would like to see us say okay let's put this down
[1:32:58]
on paper we all agree X we all agree Y in this season and let's really start putting some
[1:33:03]
Let's put some collaborative efforts behind it to see how we can agree to say, okay,
[1:33:09]
next meeting, let's talk about ironing out what we really want to do and what we really
[1:33:14]
want to see and let's start putting some action behind it.
[1:33:17]
I think just really narrowing down what would be best in our thoughts for community-wide,
[1:33:22]
but also business.
[1:33:23]
I don't think we'll be able to package it before I forget and I've mentioned this because
[1:33:28]
I know it will be a good issue if you think so downtown just so for those that don't know
[1:33:32]
It's a mixed use, right, which means there's commercial,
[1:33:37]
but there's also residential.
[1:33:40]
And with mixed use, you're gonna have tenants, people,
[1:33:42]
and I've actually heard some properties.
[1:33:44]
I think the little property, you know,
[1:33:46]
if it turns into an apartment complex,
[1:33:49]
I mean, we invite those folks to come downtown,
[1:33:51]
but it's also a disclosure element, it's very necessary
[1:33:54]
so that you don't have nuisance.
[1:33:57]
The hard part about nuisance too,
[1:33:58]
which I know you have a lot of experience with here,
[1:34:01]
It's very ambiguous and it requires police to respond technically usually side with the complainer and that's I think it's unfair sometimes regardless of that.
[1:34:12]
Like that's why you have to create these protections and I think maybe moving in the direction of making the downtown entertainment district where there is these things tied into it.
[1:34:23]
It can even be part of that disclosure element, anybody who grants, by the way, there's your disclosure.
[1:34:28]
And then also securing even a level of decimals, so that would just continuity with the businesses.
[1:34:33]
And I'd like to add to that, you know, about a quarter century producing concerts and events and everything like that.
[1:34:39]
And I can tell you if you have a permanent amphitheater, permanent stage area set up,
[1:34:43]
it produced the costs of those events significantly.
[1:34:46]
If you're constantly bringing in the infrastructure for staging and lighting and power and everything like that,
[1:34:51]
You're really going to be hard pressed to see your dollar back against what it costs to produce such that there is a spot.
[1:35:02]
I know it's been right next to the minute McKinnon lumber across the street from the Chevron station.
[1:35:10]
There's a person that owns that property that hasn't really wanted to utilize it before, but I think if we were ever going to create a permanent stage type setup
[1:35:20]
where we could just have power even a concrete stage or something set up, where we could utilize
[1:35:25]
something like this. That would be a good center facing at a 45-degree level back towards
[1:35:29]
everything, where you could do this cost effectively. Otherwise, if you have to try and set up
[1:35:34]
state-right staging and then amperage and everything like that, you're going to have a hard time
[1:35:39]
being able to do concert series or bands or anything like that and have it not cost quite
[1:35:44]
a bit of money because it's a lot of labor to set that stuff up and take down that's what
[1:35:47]
I was 17 years old when I was 50 now.
[1:35:51]
So, one of the things that I would like to address,
[1:35:53]
just in that if we want to have that,
[1:35:55]
one of the first things we should figure out is,
[1:35:59]
where can we set that up?
[1:36:01]
Where can we leave semi-permanent staging set up
[1:36:04]
where we can do that and just return to that area,
[1:36:06]
just set up an expand?
[1:36:11]
Would you agree with this would be steep enough?
[1:36:15]
It could be done throughout, of course,
[1:36:17]
there obviously during the rainy season.
[1:36:19]
most fans also would kind of require and it's also a safety thing because you do have 70 volts
[1:36:26]
on through these things and if you're plugged into something that's in a different circuit and you're
[1:36:30]
holding onto a guitar there's 70 volts running through that and if they're on separate circuits
[1:36:34]
and you touch your lip to that you get a little shock and if it's raining you get a little bit more
[1:36:38]
of a shock so there's ways to do it and there's ways to not do it and that would be one of the things
[1:36:45]
that we would really need to look into is, what's the most cost effective way where we could
[1:36:49]
set up a sending permanent structure for entertaining and for addressing the downtown,
[1:36:53]
which may also have some components of shade on the top of it for the band's system piece of
[1:36:59]
range or something like that, just to be able to put it there. So I think again, we're kind of
[1:37:03]
getting into longer-term suggestions as to how we incorporate music-type events,
[1:37:10]
fans of the greater community. I think so that's probably some long-term could
[1:37:16]
we probably need to look at where's the right venue for that. That's right, there's all these considerations
[1:37:23]
to really make it work right. So just for time lessons, can we go back to, again, so within the downtown
[1:37:32]
So from basically moderating the East, South to Fourth, maybe even up to Third, where within that do we think it's helpful to get people to just want to come down on a Friday or a Saturday night and just participate, walk the street and come down.
[1:37:55]
do you think it's helpful to have maybe like a band out of venue something like
[1:38:01]
utilizing maybe the front of the vets all building or maybe it turns into you
[1:38:08]
target a certain band and you run them for a three nights in a row and then
[1:38:13]
maybe we open it up for DJ competition so it tracks a little different group or
[1:38:20]
something you know like what I'm saying because maybe you're trying to get a
[1:38:23]
different demographic and so maybe you can do that but do you think that's gonna
[1:38:29]
result in making the downtown so if we increase lighting you know for the
[1:38:36]
amount of money that you would spend on on two bands and of course we have to
[1:38:40]
run this by fire and see if they'd be okay with it you know we could drop pay
[1:38:43]
bills up down street and put pumpkins that people could just grab and start
[1:38:49]
carving for free and on a day we could just have a declaration of all of the
[1:38:54]
ball themed things and grab a pumpkin and here's a little plastic pumpkin
[1:38:58]
carving kit and then go to the vet's hall with your carved pumpkins it's all
[1:39:01]
free and I think that would be amazing. That would theme the entire downtown towards
[1:39:07]
harvest. Obviously we're the hay balers we've got about hay and if we just had
[1:39:12]
hay bales with pumpkins on them, little pumpkin carving kits and at 6 p.m. bring
[1:39:17]
your card to pumpkin and come downtown would probably be one of the cheapest, most cost-effective
[1:39:22]
things to create one of the most memorable experiences you could bang for buccalice.
[1:39:26]
But this would just be a single doubt to just like a harvest festival.
[1:39:30]
Oh, just just that one.
[1:39:31]
Yeah.
[1:39:31]
Or that.
[1:39:32]
Just to make that happen.
[1:39:34]
I see you let it come in.
[1:39:35]
The easiest way to just make that happen would be that.
[1:39:37]
Yeah.
[1:39:38]
No, that would be great.
[1:39:39]
But I think, and I'm just kind of going back to the music theatre, so I know what the
[1:39:47]
in my experience of I do attend a lot of like music series and things like that throughout,
[1:39:51]
you know, Los Gatos, Campbell, here there. I frequent a lot of them and I do that for my own,
[1:39:59]
I've been doing it for years and I find that seasonally is usually better because if you're doing it
[1:40:06]
consistently over and over and over again, the crowd that you're going to draw is probably not as
[1:40:11]
significant as if it was, you need create FOMO.
[1:40:14]
So if it's like, you know, if it's just like,
[1:40:16]
for example, Goer Air, there's 39 music series
[1:40:20]
that John was X amount of weeks,
[1:40:22]
or even a Morgan Hello.
[1:40:24]
It's only for like, you know, a couple of weeks.
[1:40:26]
So I just think, so drives down cost
[1:40:29]
and bring your own chair, B-Y-O-C,
[1:40:33]
bring your own chair.
[1:40:33]
So that eliminate having to set that up all the time
[1:40:37]
and we have.
[1:40:40]
I'm just saying, as a guy who's literally pushed in all of the shows for EGLE's Elton John
[1:40:46]
Climony, Martin Damien, Martin Black Sabbath, it's the cost of setting up the infrastructure
[1:40:53]
that the band is on, which becomes the thing that we need to be identifying first.
[1:40:58]
So, if we wanted to do something like that, we would want to identify where our venue can
[1:41:03]
be utilized on a regular base, where we can leave up some semi-permanent staging that can
[1:41:08]
live there and where we have two phases of power with about 90 amps per that we can set
[1:41:15]
a band on that and then from there you're good, but we just got to identify where we have
[1:41:19]
that kind of power, where we have the place where we can level the stage and set up a semi-permanent
[1:41:24]
stage. Once you have that set up and that place, go for it. I would recommend doing concerts
[1:41:31]
around the 15th of the month. We saw the highest revenue return on any concert, whether it
[1:41:36]
was reggae or whether it was rock because at the first of the month everybody just paid rent.
[1:41:41]
At the last of the month everybody's saying I'd save it up to pay rent. That most expendable paycheck
[1:41:45]
is around the 15th of the month and you're going to see the highest return on people showing up to
[1:41:50]
your event because that's their burner of paycheck where they have the money to go out and do something.
[1:41:55]
So events that usually happen around the middle of the month tend to be more well-attemptive.
[1:42:03]
Awesome.
[1:42:04]
Good stuff.
[1:42:05]
I mean, any, I, I, well, I know this is mostly discussion, right?
[1:42:10]
We can get into staff and commission or reports to maybe make recommendations.
[1:42:15]
I think it would be a good idea to consider, like I mentioned, us being an entertainer
[1:42:22]
in the district, because that kind of creates, I think, the conversation I'm all these pieces
[1:42:26]
that you're talking about.
[1:42:26]
But it builds the bill for the entertainment.
[1:42:28]
if the city has to fit that bill,
[1:42:30]
the first thing we need to do is figure out a way to do it.
[1:42:33]
So an entertainment district is just a zoning change.
[1:42:37]
Gotcha.
[1:42:37]
Yeah, it's not like money for states,
[1:42:40]
just farming their city.
[1:42:40]
Not allowed to have to make noise to anybody else.
[1:42:42]
So for example, if we're looking at this current map right here,
[1:42:45]
so just as a prime example, if we take this to,
[1:42:49]
with a lot of AMC and we take it to council,
[1:42:53]
and for example, from fourth street down to seventh street,
[1:42:56]
e-street in Monterey. Let's just use this as an example. That would be our
[1:43:01]
entertainment district. So if we wanted to have an October vest, if we wanted
[1:43:05]
to incorporate doing like having all of our businesses and bars participate, you
[1:43:12]
have a wristband at Johnny and you card them. And then they can go ahead and take
[1:43:18]
that beer on to the next spot while we have vendors, right? So that would include
[1:43:21]
the noise as well as being able to carry a battery in their hand.
[1:43:28]
So the California ADC really kind of, and the PD would be to sign off on that because
[1:43:34]
that's a great area of walking around without a whole lot of stuff.
[1:43:37]
Right, so it would be mapped off.
[1:43:39]
So if you're having an event, if you're having an event, then it would be barricaded off
[1:43:43]
typically, or there would be security at the end of that district.
[1:43:48]
So for example, downtown San Jose recently did their entertainment district along with the Santanaro district.
[1:43:57]
What they did, it's so sorry, the sofa district, which is right on the line that were original Joseph and everybody's for Spanish.
[1:44:06]
Everybody's for Spanish, so Santanaro has done this as well.
[1:44:10]
And as much as it sounds complex, it's actually very beneficial.
[1:44:14]
So, you know, we're looking at other cities and larger cities with larger population.
[1:44:19]
Oh, no, for sure.
[1:44:20]
Like, really, so it's not going to be happy with it.
[1:44:23]
And ABC made me also a little, in California, I've found that the alcohol beverage control
[1:44:29]
is a little, depending on what they hear back from PD, as to whether or not they expect
[1:44:34]
there may be a problem or not, it really kind of comes down to permission to do that.
[1:44:38]
Yeah, I think so if you get insight off of it, then you would ultimately be consistent
[1:44:43]
and with Code Fire Department Police, ABC, it would be a district that defines the boundary
[1:44:50]
and also is for specific purposes.
[1:44:53]
And it would also inform code enforcement of any amendments that need to be made zoning.
[1:45:09]
So if we wanted to kind of, let's say, let's say switch up the wine and beer stroll, but also have vendors. So basically, we would have, let's just say our entertainment district in place. So they're going to come to your spot. They're going to go that you know, they're going to go down the street. And if they already have that respect, then they can continue with it. And they can move on to the next area. Or if we have like a farmer's market.
[1:45:29]
Or if we have a taste of Sam and you know that I would love to bring back all of it then we can actually walk around with our wine
[1:45:36]
You know downtown Campbell has a successful October Festival. You go to walk around with your beverage
[1:45:41]
Downtown Los Santos has been super successful. You know San Jose, so the district they just implemented it within a couple of months
[1:45:48]
And it and we know that that will drive people downtown
[1:45:52]
Yeah, I think the thing that it's gonna come down to and I cannot speak for the police department
[1:45:56]
But whose liability is it if somebody hands out the hall to a minor outside if that happens inside my venue
[1:46:03]
Then then it's my liability. So I'm gonna be watching it like the hawk the
[1:46:08]
I'm all for it. I just think that you may hear back from
[1:46:12]
My law enforcement that like well, who is then going to police making sure that I don't help us in the past
[1:46:18]
I'll always and that they that they add an increased cost of having some security there to police something like that
[1:46:29]
We need to keep it back into a little bit of focus here and then we need to take public comment and we can all the meeting.
[1:46:43]
Bill, what do you think?
[1:46:51]
Yeah, yeah, yeah. Yeah, yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Oh, no. So we can have public comment.
[1:46:56]
Uh, yeah, right now, 750. Go ahead, Chip. Um, Phil, go on. Again, straight. All these ideas are great. Not against anything. Peter. I kind of nine times lighting eight years ago. I went for the city council and said,
[1:47:12]
Hey, side streets, my street, no trees with tree lights.
[1:47:15]
I champion the cause, got it done for all the businesses
[1:47:18]
and everybody that's on the side streets.
[1:47:20]
So when you see the brickpapers and the shepherd poles,
[1:47:23]
I consider that to be the downtown district
[1:47:26]
and the city council realize that that's the downtown district.
[1:47:29]
I set a picture up there of downtown Disney
[1:47:32]
and the side streets, right?
[1:47:35]
Main street got everything.
[1:47:36]
They have all the lights, we get nothing,
[1:47:38]
or just like I said, you're not treating the same fashion.
[1:47:42]
So if Peter mentions eight time about lights,
[1:47:44]
I wanna see lights down on my side street
[1:47:46]
and I'm buttering my store as well
[1:47:48]
because I think it's only fair
[1:47:49]
that if we're doing everything for downtown,
[1:47:51]
we're still considered downtown district.
[1:47:53]
I just sometimes we feel neglected.
[1:47:55]
I speak it for a lot of people
[1:47:56]
because it couldn't be here tonight.
[1:47:58]
So as you go forward, again, great ideas.
[1:48:01]
We have our two events here.
[1:48:03]
Adam has events every year too as well.
[1:48:05]
We try to work with everybody as possible.
[1:48:07]
Sometimes, you know, it's individual.
[1:48:09]
You get 2,000 people for pre-com.
[1:48:10]
It's great.
[1:48:11]
In the meantime, just don't forget about the other businesses
[1:48:14]
because everybody's going downtown.
[1:48:17]
They have the parklets, the lights.
[1:48:18]
We get the street closures.
[1:48:19]
We get no lights.
[1:48:21]
So make sure with your point to everybody
[1:48:23]
that you just make sure that don't forget about us.
[1:48:26]
We have the papers.
[1:48:27]
We have the shepherd lights.
[1:48:28]
And we're not treated in the same fashion.
[1:48:31]
So make sure it is Christina Butter about the lights
[1:48:34]
to connect to God to get my trees trimmed.
[1:48:36]
What did I do? I got a guy to come and do them $500 fine because I call the city over and over. Take care of your cretin mertles. Our lights are secure lights. I'm not picking up the people that are defecating on my sidewalk or leading the garbage.
[1:48:50]
I don't know if I can reach up our own lights one time. I could just erupt around $200 per minute fine. So in the meantime the city has a lot of hand cupping. So make sure when you do things you do the right way.
[1:49:01]
But in the meantime, we're just trying to do it our way and if we don't hear it, we try to do it on our own
[1:49:06]
But as for the lights, we have outside lights
[1:49:09]
They are not visible because of the great murder trees the city planet
[1:49:13]
Alex four is great, but he says one of three days three year rotation
[1:49:17]
Those trees are growing every year so in the meantime lights
[1:49:23]
Chamber of Commerce whatever tell people that the city can come by and trim them yearly at least
[1:49:29]
because that's a problem. We have the lights, but we can't see anything.
[1:49:33]
So at the meantime, I'm just trying to let everybody know that all these ideas are great,
[1:49:36]
but just don't forget about everybody else because on Main Street, I know we get
[1:49:41]
theater traffic, we're getting the traffic, everything's going on. It's good.
[1:49:45]
But when you close the streets off, that says you're trying to close,
[1:49:49]
but you're not really open. So in the meantime, so make sure it's open and
[1:49:53]
it's lights are going on and the side streets and the poorest streets are still getting the same thing as downtown.
[1:49:57]
Yeah, that's all just what the same thing as everybody else would want just like Peter for your business
[1:50:02]
They're the else not against anything. Just want to make sure that when you take these forward that you may don't forget about us to
[1:50:09]
Wait for that time. So thank you. Thank you. All right. Thankfully, we're not politicians. We're also a business owner
[1:50:18]
So yeah, um, we're we're closing off this final thoughts
[1:50:25]
I appreciate everything that was said, buying is very important, I do believe that's going to be part of the conversation.
[1:50:34]
Obviously, disclosures to the business community to create that buy-in.
[1:50:39]
I think that's a safety measure as well, it's all so important to like the side streets because I was just thinking that it's one thing to have one street where everything's lit, but a lot of the people are parking on those side streets.
[1:50:50]
And if I've got somebody with me that doesn't feel comfortable where we're parking, I'm very unlikely to get that person to return with me.
[1:50:58]
So if we can make the entirety of downtown and it extends out to the side streets where people park well lit and to feel safe,
[1:51:05]
that reduces the load on the police to be able to have the need to have that presence.
[1:51:10]
It also helps them identify suspects that they're looking for them.
[1:51:13]
And that was one of our major selling points when we started putting in the lighting anyway.
[1:51:16]
is it's a lot easier to see what's going on and people don't like to do
[1:51:20]
shade and things where there's less shade. Yeah yeah yeah there's that's a
[1:51:24]
really good point I know there's some dark spots in between streets and in
[1:51:28]
alleys actually big dark spots bad things could easily happen or even like just
[1:51:32]
homeless folks doing things they shouldn't be doing in these alleys so all really
[1:51:38]
good stuff this is obviously getting into the weeds but to the point feeding into
[1:51:42]
the parking area I think this lighting is going to be very very important so
[1:51:46]
So if no one else has any other thoughts, I'd like to close this item.
[1:51:49]
But we really should hopefully we're taking good notes because this is all good stuff
[1:51:54]
and we can follow.
[1:51:54]
I know he said, I think we're back in one more time to save the play.
[1:51:58]
Yeah.
[1:51:58]
Yeah.
[1:51:59]
I think that's probably the biggest thing that we could do, but if there's any stronger recommendation
[1:52:04]
I could make from it.
[1:52:05]
Lighting will be the catalyst.
[1:52:06]
That would have to be the top priority.
[1:52:08]
It would be the catalyst of a lot of good stuff.
[1:52:10]
So on the item number six, staff and commissioner reports, this is where you're reporting not anything that you final thoughts, but I know for me, I want to recommend that we basically ask the city council to consider this, you know, the rally itself.
[1:52:28]
I also want, hopefully, they would be amenable to us wanting to get a little bit more into the details of all these conversations, which I think why we should have more than one meeting a quarter.
[1:52:41]
I know it's staff time. I get it. I understand. But yeah, we want to see some serious change.
[1:52:47]
I just know for me when I'm too far away from my business, things start to fall apart. And I think this is the business of the community that we want to do.
[1:52:55]
So those are my thoughts, and if you could just take a picture of me back here looking
[1:53:00]
all official and everything like that, so I think I could recommend if we could agree
[1:53:07]
that, I mean at least just kind of schedule a special meeting for next month, I think in
[1:53:12]
all fairness again, I would like to give the business community an opportunity to be able
[1:53:20]
understand what we're doing while we're doing. I would like to recommend if we can actually schedule a special meeting for next month so we can catch all of our businesses up to speed.
[1:53:31]
So we all have an understanding of where we're going from here and an understanding of our goals and how big of an importance it is for them to be here.
[1:53:41]
And I think for them not being here today, I don't want them to feel left out. I don't want them to feel that they didn't have a say.
[1:53:48]
so we can really market it. I would like to send it out to my businesses and my members
[1:53:52]
as well as I'm sure Omar just between us alone we could tackle at least you know five to
[1:53:59]
600 businesses to be able to at least give them an opportunity to attend. It would be possible to
[1:54:06]
have some sort of a printed thing that says what our next meeting is and with a little capture thing
[1:54:11]
down there that gives people all of the appropriate links and signs their phone up for text messages
[1:54:16]
and things like that.
[1:54:17]
I don't know if we have the infrastructure to do that,
[1:54:19]
but if we do have a thing that lets them know,
[1:54:22]
there's a meeting.
[1:54:23]
I'd be happy to hand walk each one of those things
[1:54:25]
and then get people to try if they're connected.
[1:54:28]
So they know when these meetings are and how to participate.
[1:54:31]
Again, unfortunately, we don't have a lot of,
[1:54:34]
we don't have control of resources.
[1:54:36]
I appreciate the suggestions.
[1:54:39]
One of the first things we can do
[1:54:41]
is just by wearing a mouth,
[1:54:42]
getting out that there is an active business advisory commission now because
[1:54:49]
before I got assigned to administer it I don't believe it's ever met.
[1:54:53]
No, I mean I had our first meeting in June.
[1:54:57]
You know, unfortunately, everybody takes the month of July off and so now we're here at August.
[1:55:04]
This was the next regular meeting.
[1:55:05]
I think there are certain time frames where a special meeting makes sense because of
[1:55:14]
We're going to recommend on certain items.
[1:55:22]
To your point, Jeff, I agree I think if we can maybe make a recommendation for a special meeting next month
[1:55:30]
and add, you know, potential considerations going into the fall and maybe just some simple
[1:55:36]
items like maybe being that we can ask the City Council to consider lighting or what that
[1:55:45]
would take. I don't know if that was just an administrative task or we have to get them
[1:55:48]
to vote on to support that or not.
[1:55:51]
So quickly do some rise then I'm hearing every question from the Commission to do another special meeting next month and include again.
[1:56:01]
Business input on the rally so that we can.
[1:56:07]
Or engage and especially get closer to those October type events.
[1:56:13]
We can get a lot more participation from the individual business owners and allow them to.
[1:56:19]
to bring some other resources to the table.
[1:56:21]
I mean, would it be possible actually,
[1:56:24]
if we do have that officially,
[1:56:26]
then once we get a date certain, right,
[1:56:28]
whatever that looks, next month,
[1:56:30]
to be able to have a special meeting,
[1:56:33]
you do it on the same day.
[1:56:35]
So that's the case.
[1:56:36]
It's the Wednesday date you would have
[1:56:38]
for your regular meeting, so soon,
[1:56:40]
in this case, for doing it,
[1:56:42]
it would be the second one,
[1:56:43]
instead of the month.
[1:56:44]
So we do that, then can we maybe get the chamber
[1:56:48]
That's not going to be, that's not going to work because I've got an airport advisory position.
[1:56:54]
What about the 16th of September?
[1:56:58]
Does he know where the 3rd?
[1:57:01]
See where the 3rd.
[1:57:02]
It's actually the 3rd Wednesday.
[1:57:03]
Where the 3rd Wednesday, right?
[1:57:05]
Yes.
[1:57:06]
The next meeting was in September 16th.
[1:57:09]
September 16th.
[1:57:13]
Does it have to be a Wednesday?
[1:57:16]
Well, typically it's supposed to be one of the same day.
[1:57:27]
And then I think so too. I mean, my recommendation is going to make us to see if we can get something to be able to message to the business community.
[1:57:36]
If you guys were able to create, because all it is is really the links to the agenda.
[1:57:41]
and then ultimately somehow what we actually need is we actually need somebody to manage in e-mail
[1:57:49]
blast list for your community businesses and then when the staff sends out the
[1:57:56]
agenda package you won't afford it to the blast list. That's where that that's where that
[1:58:01]
capture thing could come in. There is the way for the people to sign up to get
[1:58:08]
notifications about agendas. Right now specifically to council agendas, but we could contact them to create.
[1:58:18]
All of them is because this can be just a flyer with links and I think the Chamber of the either or to the HDA can.
[1:58:24]
We could do those, yeah. We already have a system in place.
[1:58:26]
We have a system in place already, which we have it to over 4,000 emails as well as our current Chamber members, which we send information to.
[1:58:36]
so we can do that.
[1:58:40]
I don't mind.
[1:58:42]
I would love to have our businesses here.
[1:58:43]
If you'll print me up about 50 pieces of paper
[1:58:45]
that say what we're trying to do with that little capture thing
[1:58:48]
down there that allows us to look at so early,
[1:58:50]
updates, and everything like that.
[1:58:51]
I will hand walk them to each business
[1:58:52]
and get more people involved.
[1:58:54]
We each carry a newsletter,
[1:58:56]
a chamber in HDA,
[1:58:57]
so I will be more than happy to send out that information.
[1:58:59]
You know what's inside of the street?
[1:59:00]
You're covering, and I'll cover the up.
[1:59:02]
So we'll meet in the middle.
[1:59:03]
We'll meet in the middle.
[1:59:08]
Yeah, so I think we're pretty well wrapped up there pretty much done. So I know I'm not
[1:59:14]
supposed to get a vote for a German, but yeah, it's eight o'clock, eight o'clock. It was
[1:59:20]
hoping to end at eight to make it a good time. Either way, it's really good discussion.
[1:59:24]
Hopefully we're energized for next month. Thank you, everybody, for attending for officially adjourned.
[1:59:29]
Thank you.